WEWIN Warrior Women’s Circle Honoree 2025 Navajo Deana Jackson, a citizen of the Navajo Nation, has a notable career spanning 35 years in various fields, including
Deana Jackson
broadcasting, news reporting, public relations, marketing, and event management. As a pioneering member of the Navajo Nation’s KTNN Radio Station team, Deana excelled in multiple roles, including radio broadcaster, news anchor, sales representative, and promotions director, demonstrating her versatility and dedication to the industry. Deana is the managing partner of Zion Enterprises, along with her sister, Carole Jackson-Holyan, a women-owned and operated event planning company serving prestigious clients across Indian Country. Zion Enterprises was recognized in 2019 as the National Center for American Indian Enterprise Development’s Native Women Business Owners of the Year. Her expertise in public relations is exemplified by her tenure as the Communications Director for the Navajo Nation President, where her skills were instrumental in enhancing communication strategies. Additionally, Deana has been instrumental in managing and promoting significant cultural and sporting events, including the esteemed Navajo Nation Fair, the largest Native American fair in North America. She has served as a public relations consultant for Ernie Stevens, Jr., Chairman of the Indian Gaming Association, advising them on event management and public relations issues since 2006. Deana’s event management skills are clear through her work at high-profile events, such as the 2002 Winter Olympics in Salt Lake City, where she served as the Marketing & Public Relations Manager for the “Discover Navajo: People of the Fourth World” exhibition, and the 2006 North American Indigenous Games in Denver, Colorado. Her role as the Native American Marketing Director for the Fort McDowell Yavapai Nation’s Radisson hotel emphasizes her leadership in promoting and representing initiatives for indigenous communities. Her advisory role with influential figures and organizations in the Native American community has involved her in notable events, including the VIP Tailgate Party at the 2008 Super Bowl XLII Native American Village, the Native American Basketball Invitational “Chasing the Sun” 10K & Health Fair, and the historic White House Tribal Youth Gathering in 2015. Deana Jackson’s career highlights her dedication and influential presence in broadcasting, public relations, and event management.
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