Innova Market Insights Identifies Consumer Trends Targeting increasingly adventurous consumers, set on new discoveries and experiences, will be key to developments in the food and beverage industry in 2019, according to a new report from Innova. Innova Market Insights’ top five trends for 2019 are: Discovery: the Adventurous Consumer The food and beverage industry is increasingly focus- ing on satisfying the adventurous consumer. Con- sumers are moving out of their comfort zones to explore bolder flavors and multisensory food experi- ences.There is a focus on heightened sensory delivery, often combined with an element of the unexpected. The Plant Kingdom The plant-based market shows no signs of slowing down. Companies and brands are greening up their portfolios to attract mainstream consumers who want to add more plant-based options into their diets. For many, going plant-based is about achieving a healthy and sustainable balance between meat and vegetables, rather than adopting an all-or-nothing way of eating. Alternatives to All As more consumers pay attention to health & sus- tainability, replacement foods and ingredients are on the rise. Health remains the number one reason to buy food alternatives, with one in two U.S. con- sumers reporting that health is a reason for buying al- ternatives to bread, meat or dairy. The search for alternative proteins has resulted in a rising use of black beans, lentils, peas, rice, nuts & seeds, chickpea, and even insects, as protein ingredients for foods. Green Appeal The industry is increasingly committing to answer- ing customer expectations around sustainability.This is driving corporate goals, as manufacturers commit to sustainable product and packaging development with a range of initiatives.This includes waste reduc- tion through upcycled ingredients and post-con- sumer recycling, as well as improved biodegradability and new technology, such as compostable capsules and vegetable inks. Snacking: the Definitive Occasion Snacking is no longer the optional extra, but the defin- itive occasion. It is a central focus of innovation across all food and beverage categories, with 10 percent aver- age annual growth of global food and beverage launch- es with a snacking claim over the past 5 years.
SAFETY FIRST® DOCTOR BLADE GLOVES
+
PROTECT YOUR GREATEST ASSET!
6SHFLȴFDOO\)RU8VHΖQ )OH[RJUDSKLF 5RWRJUDYXUH3UHVVURRPV
3URWHFWV$JDLQVW+DUVK6ROYHQWV &KHPLFDOV ΖPSURYHV*ULS)RU(DV\%ODGH+DQGOLQJ 1DWLRQDO ΖQWHUQDWLRQDO5DWLQJV *UHDWHU)OH[LELOLW\)RUΖPSURYHG'H[WHULW\
ZZZȵ[RQFRP (800)756-6474
Get your company in front of the flexo industry’s key decisionmakers. Flexo Market News ’ readership is comprised of Presidents, Owners, VPs and General Managers of flexo operations — the key people who make decisions on equipment purchases. An ad in Flexo Market News is a direct sales meeting with thousands of the industry’s best thinkers and most influental leaders. Reach the Decisionmakers
4 November 26, 2018 Flexo Market News
www.nvpublications.com
Made with FlippingBook - professional solution for displaying marketing and sales documents online