Elevate January 2026 | Air Serbia

NEW RECORD AIR SERBIA SURPASSES 35 MILLION PASSENGERS CARRIED

S erbia’s national airline continues to record stable operational results and a high level of passenger interest, even beyond the peak summer season – as evidenced by the more than 3,400 flights operated and nearly 300,000 passengers carried in November. That same month was also particularly significant in 2025, because it was then that Air Serbia surpassed the total of 35 million passengers carried since its founding, thus confirming its status as a successful and reliable airline. Operational efficiency, coupled with a high load factor, is the result of successful fleet management and the effective allocation of available capacities to meet passenger travel needs even during the off-season, which led to the cabin load factor in November 2025 reaching 75 per cent, four percentage points higher than the cabin load factor in the same month of the previous year. Over the course of 2025, passenger numbers increased at an average of three per cent compared to the same period of 2024. “The results we achieve month-on-month show that our passengers recognise the quality and reliability we provide. We are proud of the fact that interest in Air Serbia’s flights remains at a high level throughout the entire year, which is a clear indication that our market approach is yielding excellent results. We will continue to expand our destination network, adapting to the dynamic demands of the market,” said Air Serbia CEO Jiří Marek. The airline’s most popular destinations in Western Europe continue to be Paris, Zurich, London, Barcelona, Frankfurt and Rome, while passengers travelling in the region prefer Podgorica, Tivat and Ljubljana. In the wider Euro-Mediterranean zone, the highest demand is for flights to Larnaca, Istanbul and Athens.

WINE VISION NA KRILIMA TRADICIJE DO VINSKIH RUTA EVROPE I SVETA / TRADITION ELEVATED TO THE WINE ROUTES OF EUROPE AND THE WORLD

E r Srbija je učestvovala na „Wine Vision“ festivalu na Beogradskom sajmu, a gosti su imali priliku da pored sveta vina, dobiju i pogodnosti za putovanja, ostvarujući 10 odsto popusta na tarife za sve destinacije iz mreže. Nacionalni avio-prevoznik povezuje Srbiju sa više od 100 destinacija u Evropi, Mediteranu, destinacijama i iskustvima, naša misija je da putnicima obezbedimo udobno, sigurno i inspirativno putovanje. Ono počinje već na letu na kome služimo vina iz Srbije, sa željom da doprinesemo promociji autentičnih domaćih sorti i bogatog vinskog nasleđa na našim prostorima. Sa ponosom podržavamo jačanje regionalne saradnje i promociju vinske kulture, predstavljajući našu zemlju kao sve značajniju destinaciju na mapi svetskog vinskog turizma – ističu u Er Srbiji. Zahvaljujući širokoj mreži letova, ljubitelji vina iz celog sveta imaju jednostavan pristup prestižnim Severnoj Americi i Aziji. – Otvarajući put ka novim vinskim rutama – od Srbije i regiona, preko Italije, Francuske i Španije, do Austrije, Nemačke, Grčke, Portugala i Gruzije. Er Srbija omogućava otkrivanje autentičnih vinograda i renomiranih vinskih destinacija.

A ir Serbia participated in the an opportunity to experience the world of wine while receiving travel benefits that included 10 per cent discounts on flights to all destinations in the network. the Serbian national airline connects the country with over 100 destinations across Europe, the Mediterranean, North America and Asia. “Opening the way to new destinations and experiences, our mission is to provide travellers with a comfortable, safe and inspiring journey. That begins on the flight itself, where we serve wines from Serbia, in a desire to contribute to the promotion of authentic local varieties and our region’s rich wine heritage. We are proud to help boost regional cooperation and the promotion of wine culture, presenting our country as an increasingly important destination on the map of global wine tourism,” reads an Air Serbia statement. recent Wine Vision Festival at the Belgrade Fair, where guests had “Thanks to a wide network of flights, wine lovers from around the world have easy access to prestigious wine routes – from Serbia and the region, to Italy, France, Spain, Austria, Germany, Greece, Portugal and Georgia. Air Serbia enables the discovery of authentic vineyards and renowned wine destinations.”

Air Serbia » Er Srbija | 65

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