YOUR CLINIC
EXAMPLE
What systems can you put in place to help you convert your audience into new patients?
BUILD TRUST STRATEGY: Educate and excite potential patients by connecting with their specific problem. TACTICS: Build trust in your expertise with proof and testimonials from past patients who had struggled with pain. CONVERT PATIENTS STRATEGY: Call patients to action! TACTICS: Use clear language like “book appointment” and give them the option to call or use a form. Also make sure you know where calls and leads come from so you can invest wisely. LEVERAGE PATIENT REACTIVATIONS + REFERRALS STRATEGY: Develop patient loyalty. TACTICS: Provide a good clinic experience and stay top-of-mind consistently after care. You should also request reviews now. Finally, fill your schedule with reactivations and patient referrals by calling past patients to action with newsletters, email, and more.
STRATEGY:
TACTICS:
What actions can you take to encourage patients to be committed to your practice?
STRATEGY:
TACTICS:
How will you convert your patients into raving “super-fans”?
STRATEGY:
TACTICS:
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