Go Back
Cathay Pacific Travel and Transportation | APJ SAP Commerce Cloud
Travel and Transportation
Hong Kong's leading airline, Cathay Pacific Airways flies passengers and cargo to more than 200 destinations, including some served by code-sharing partners. They also have a loyalty program that is very popular and offers products from over 800 partners.
800 Partners Offering thousands of products and services Combined Payment Types Members are able to combine loyalty points with cash to buy more 12M Members SAP Commerce Cloud gives the ability to deliver a personalized shopping experience that caters to everyone
HK$3.55 B US$610 M Revenue
Headquarters Hong Kong
Products Airline & loyalty program
Web Site
Cathay Pacific
Business Challenges • To stay ahead of the competition, they needed a new e-commerce solution needed to meet their customers demands online • Customers wanted a new way of using their loyalty miles, like using their miles to purchase products, donate to charity, or buy gift cards so they can buy groceries • They needed a solution that they can grow with, to continue evolving the experience with new services and features to build their online brand awareness and offer the services their customers want now Customer Benefits • Faster time to market – using SAP Commerce Cloud, they are able to deliver products and services faster • Power of Choice – They are able to offer their customers a wide range of products and services to spend their loyalty points on • 800 Partners – offering thousands of products and services through a healthy network of partners • Combine Payment Types - Our members are able to combine points with cash to buy more
Paul Smitton CEO Asia Miles Limited, Cathay Pacific Airways “ Consumers are loving the modern retail experience we have built. We know our customers have high expectations and they have to have a great online experience to meet those expectations. We would be in a bad spot if we didn’t implement SAP Commerce Cloud when we did. We are now expanding our offerings online rather than catching up with everyone else.”
Watch the Video
© 2024 SAP SE or an SAP affiliate company. All rights reserved.
Made with FlippingBook flipbook maker