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Landgard Agribusiness | MEE SAP Commerce Cloud
Agribusiness
Landgard eG provides wholesale distribution of nursery products. The Company offers flowers, plants, nursery stock, fruits, vegetables, and florist supplies. Landgard serves customers in Germany.
10,000 Products Published in myLandgard
FIS Medienwerft SAP Partner
Headquarters Germany
Products Nursery products
Web Site
landgard.com
Business Challenges • Organic and fragmented approach to e-commerce, with five individual web shops for the five product groups • Lack of benefits and synergies that could be gained with interconnected and harmonized back-end processes • Inconsistent, redundant, and cumbersome customer experience due to factors such as multiple logins, lack of product overview, and different checkout processes Customer Benefits • Enabled products to be presented professionally and allowed customers to either shop at physical venues or purchase products online, offering more information, convenience, and the same experience in the offline and digital formats • Drove customer engagement and growth by increasing the number of active customers and acquiring new customers • Delivered unique self-services, such as QR code picking on mobile devices, choice of delivery options, order-limit setting for purchasing teams, and addition of price-label amount and type “We want the myLandgard platform to become a tool for our customers, whether they’re in our web shop or any of our cash and carry stores. SAP Commerce Cloud supports our strategic goal to deliver a truly multichannel approach.”
2,000 B2B Customers Using myLandgard and Ordertage portals
Basem Al Sawaf Lead Product Owner e-Commerce
and IT Project Manager LandgardService GmbH
Read the Success Story
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