2025 Hotel Standards by Section Digital Services
STANDARD
TAG
CLASSIFICATION
The hotel's website is notable in design and consistent with the property and/or brand
Service Sense of Luxury
The hotel's website is intuitive and seamless to navigate
Service Guest Comfort & Convenience
Content on the hotel website and email communications are current, free of errors and grammatically correct
Technical Execution, Skill & Knowledge
Service
An online hotel booking engine or mobile application is available
Service Guest Comfort & Convenience
Booking engine is convenient and allows the guest to filter room results by preferences or features
Service Guest Comfort & Convenience
Booking engine offers a rate and availability calendar
Service Guest Comfort & Convenience
Rate types and inclusions are clearly and conveniently described during the online booking process
Technical Execution, Skill & Knowledge
Service
During the online booking process, room descriptions are helpful, with accurate photos of the bedroom, bathroom and any living spaces included
Technical Execution, Skill & Knowledge
Service
It is possible to add special requests to the reservation during the process of online booking
Service Guest Comfort & Convenience
The deposit and cancellation policy is prominently explained before the booking is processed online
Technical Execution, Skill & Knowledge
Service
For online bookings, confirmation number is immediately generated and the full confirmation email is received within two hours
Technical Execution, Skill & Knowledge
Service
Bookings made through the property website can be amended and cancelled online
Service Guest Comfort & Convenience
Technical Execution, Skill & Knowledge
Hotel booking details are accurately reflected in the email confirmation
Service
Graciousness, Thoughtfulness & Sense of Personalized Service
All email communications are personalized
Service
All email communications are professionally formatted and accurately reflect the property and/or brand
Technical Execution, Skill & Knowledge
Service
Staff is articulate and courteous when corresponding with the guest via email
Service Courtesy & Manners
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2025 Hotel Standards | All Sections - All Classifications
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