Board Converting News, December 27, 2021

AICC Partners With OTB To Bring ‘Actionable Insights To Members The Independent Packaging Association has partnered with OTB Solutions to bring actionable insights to mem- ber companies about why their customers buy from them, which customers are getting ready to defect, and much, much more. Each company has ideas and anecdotal evidence about its customers. But, fact-based evidence about why customers buy and why they give the share of wallet they do to each company is invaluable information that will help a company grow. AICC members can receive a special rate for the Voice of the Customer research from OTB Solutions. Based on conversations OTB has with a participating member’s cus- tomers, the one-on-one research will help leaders answer the questions they need to design go-to-market plans. “AICC is proud to avail the opportunity to members to get real, relevant, insightful data regarding customers’ ex- pectations, trends, and behavior,” said Michael M. D’Ange- lo, AICC President. “The best thing about this offer is get- ting that data directly from your customers. AICC members have reacted favorably to Mark Allan Roberts’s ‘Voice of the Customer’ generic data shared in webinars. Bringing a members’ customers’ voices in house is next level. Visit www.aiccbox.org for more information.

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AIR CONVEYING CORPORATION PH: 901-454-5016 FAX: 901-324-7979 e-mail: sales@accfilter.com • www.accfilter.com

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18 December 27, 2021

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