1H 2025 ADRM Playbook

Placement: Full access to premium inventory across our partners to extend your brand's reach.

T@ Purpose: With US adults spending 28.1% of their time with digital media watching CTV**, your brand needs to be there for full funnel impact.

CTV & OLV

88% of USHH have at least one CTV device*.

Key Metrics: Impression Delivery, Viewability, Video Completion, Unique Reach, Frequency, ROAS/Attributable Sales

Be there while consumers are viewing & receptive to your message.

Service Options: Fully-managed

*Leichtman Research Group

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** Econsultancy

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