Stretch your pricing ladder by increasing your range of super premium draught lager; giving your customers the option to trade up into the growth segment of the lager category. Introduce Asahi to your taps this Christmas! The number 1 Japanese beer in the UK has a distinctive dry, crisp taste and clean finish. For those seeking a Mediterranean taste, Peroni Nastro Azzurro is an icon in the UK beer market. This premium Italian lager has a distinctive, intensely crisp and refreshing character. Premium Draught Lager Don't forget your fridges! Make sure they're full of favourite lagers and ciders, including premium non-alcoholic sips, like Peroni 0.0% and Asahi 0.0% , which will help you cater to the non- drinking crowds who are also out to treat themselves.
Magnificent Magnums
Encourage customers to spend a little extra and add some wow-factor to their celebrations by offering magnums of wine. Not just for the summer, rosé wine has fast become a sip to enjoy all year round, and it goes well with the complex tastes that Christmas lunch brings. With its pretty pink colour and beautiful bottle design, Ultimate Provence AOP Cotes de Provence served in large format is sure to look magnificent sat atop any festive table. Great for your customers to snap for Insta stories - and for drinking, of course!
Top Tip:
Why not add a theatrical touch and serve your magnums by the glass at the table?
Ultimate Provence AOP Cotes de Provence, France
Order at matthewclarklive.com
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