Noble Brand Guide
July 2024
PRIMARY LOGO
The logo may be used with other Midwest logos. Adequate white space should be used in this application.
LOGO MINIMUM SIZE The logo size is determined by individual media, the area of application and printing method. The logo, however, should only be reduced on a size that is legible to see all characters in the word.
The primary horizontal full color logo should be used in most instances.
The black logo can be used in the case that four color printing is not an option. The white logo can be used when the full color primary logo is not an option due to a dark background such as blue or black.
The logo is best if not smaller than 1 inch.
PRIMARY COLORS
SECONDARY LOGO
PMS 3015 89, 51, 8, 0 0, 114, 174 #0072AE
PMS 13-0443 TCX 29, 0, 92, 0 192, 217, 63 #C0D93F
In rare instances, the logo may be used in the following examples.
TYPOGRAPHY
Use the Aharoni Bold font family
Subtitles and Titles:
NOBLE
Subtitles: Allumi Std Light Allumi Std Light Body Copy:
LOGO USAGE
Aharoni Bold
NOBLE
Allumi Std Light
Wire & Terminal
White space should be maintained around the logo. The size of the Tree scaled down to 25% should be maintained on all sides.
Aharoni Bold Download https://fontsgeek.com/fonts/Aharoni-Bold
Use the Adobe Allumi Std font family
If using Microsoft programs or a PC, use the Arial font family. Italics are also available. Subtitles and Titles: Arial Bold, Arial Black Subtitles: Arial Bold Body Copy: Arial Regular NOBLE Wire & Terminal Noble has the best wire and terminal products. Arial Black Arial Bold Arial Reg.
Never: • Stretch or distort the logo • Fill the logo with a pattern • Change the colors of the logo from approved colors • Cut or change the logo design if not in approved brand guide
Always: • Use the approved Noble logos only • Keep ample clear space
around all sides of the logo
NOBLE Wire & Terminal Noble has the best wire & terminal products.
Arial Bold Arial Bold Arial Reg.
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