CASE STUDY
TRADITION MEETS
We showcase the new office of MOODY’S INVESTORS SERVICE in the heart of Paris, designed by Allure
CLIENT CONTEXT “ e nancial industry is facing major challenges worldwide to adapt to an ever-changing scene, and we are seeing many dierent reactions to this global evolution,” observes Keith Heywood, Chief Operating Ocer at Allure. “More than ever before, the French nance market presents unique challenges. e way nance rms operate, collaborate and design their working environment oers major insights and it’s a constant challenge for real estate and local partners to align on a common vision of what the workplace should look like.” Allure’s research has identi ed six key trends in the industry, which Moody’s had to grapple with during their search for the right oce solution: 1 Teamwork as a core focus – there is a move towards horizontal organisational structures, which has boosted the desire for collaboration, so there needs to be more spaces dedicated to teamwork and fewer enclosed oces. 2 Brand culture – clients form their rst impression as soon as they walk through the door, so it’s important to think about what the oce layout conveys about the brand and its values to clients and employees alike. 3 Improving the client experience – there is an increased focus on earning and building trust through a consistent approach, providing the right information at the right time, and workplaces need to reect this approach. 4 Sustainability – a focus on sustainable issues improves the brand’s reputation among clients
LEFT TO RIGHT The welcoming reception; the VIP waiting area
and employees. Elements to consider in the workplace include the use of green materials, automatic lighting systems, video conferencing technology to reduce travel, and public transport links. 5 Technology – as well as the environmental impact, technology is accelerating the process of going paperless, which means less storage space is needed and employees can get instant access to electronic documents, increasing productivity and eciency. 6 Talent attraction and retention – key features to attract and retain talent include exibility (i.e. the option to work from home), access to technology, and workplace bene ts – well-designed workplaces improve overall wellbeing.
Allure brought these learnings to the Moody’s project.
CLIENT NEEDS When international nancial rm Moody’s Investors Service began discussing their new Parisian oce, they
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