❖ 79% believe wellness is important, and 42% consider it a top priority (McKinsey Future of Wellness Survey) ❖ 60% are interested in new information or strategies to help them get better sleep (Philips Global Sleep Survey) ❖ A mix of nourishing greens, grounding earth tones and soothing pastels help to provide space for growth, hope, stability, focus, clarity and mindfulness. (Coloro) ❖ 64% of people want to do more for and be more mindful of the environment (Kantar) ❖ 58% of consumers across 28 countries choose a brand based on its values and beliefs (The 2022 Edelman Trust Barometer)
TREND FACTS
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