Civil + Structural Engineer Media Kit 2024

Take a look at the Civil + Structural Engineer Media advertising opportunities!

2024 Media Kit

About Us

In an ever-evolving media landscape, we have stood the test of time and transformation, emerging as a beacon of trustworthiness and credibility for professionals in the AEC sector. What initially began as two distinct print publications over a decade ago has organically evolved into a dynamic digital magazine and a thriving website. As the preferences of our readers have shifted towards digital consumption, we have seamlessly adapted to this changing landscape by expanding our media offerings. Today, we no longer define ourselves solely as a print publication; rather, we proudly embrace our identity as a versatile multi-platform resource, a comprehensive media outlet dedicated to serving the diverse needs of the AEC industry. Our platform serves as a hub of knowledge, expertly organized into 7 topic-specific channels: Environmental & Sustainability, Structures, Technology & Innovation, Unpiloted Systems, Infrastructure, Water, and Industry News. News items and article are thoughtfully curated within these channels, ensuring that our readers can effortlessly access the information that matters most to them. Our services are designed to be adaptable and responsive to the individualized needs of our valued advertisers. We are enthusiastic about the prospect of

partnering with you to deliver your advertising objectives and illuminate your content across our diverse media platforms. Join us on this journey of innovation, credibility, and trust as we continue to shape the future of media in the AEC industry. Civil + Structural Engineer Media is your unwavering ally in fostering connections, disseminating knowledge, and enhancing your brand’s visibility within this dynamic sector.

CONTACT US AND LET US CREATE A CUSTOM PACKAGE FOR YOU! CHAD COLDIORN | CCOLDIRON@ZWEIGGROUP.COM

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Our Audience

Civil + Structural Engineer Media is the authoritative source for business news and project information in the AEC industry. We feature peer-contributed articles covering innovative and noteworthy engineering and construction projects, as well as cutting-edge software tools, and interviews with successful engineers and thought leaders in the industry. Our goal is to Elevate the Industry by providing timely, pertinent, and continually refreshed content designed to ignite inspiration within the Design Industry.

Total Footprint 111,632 ...and growing!

Social Following

24,000 1,376 5,256 3,000

Digital Subscribers 28,000

Avg. Monthly Page Views 50,000

*Updated on October 2023

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Reader Demographics

Reader Titles

Firm Focus

Civil Engineer, Structural Engineer, Senior Engineer 41%

41% 35% 18% 15% 13% 13%

Civil Engineering

Structural Engineering

Owner, President, C-Suite, VP 23%

Full Service Engineering

Water Resources Engineering

Geotechnical Engineering

Project Manager 16%

Transportation Engineering

Avg reader Firm Size 75% 49% 10-49 employees

Reader education

40%

Master’s Degree 44%

have spent 15+ Years in Industry

20%

Bachelor’s Degree

500+ employees

*Updated on October 2023

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Our Content

Digital Magazine

Weekly Email Newsletter

Editorial Content

Environmental + Sustainability

Structures

Technology + Innovation

UnPiloted Systems

Website

Infrastructure

Social Media

Water

Industry News

Instagram magazine launch

Facebook magazine launch

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Editorial Calendar

Beginning in 2024, Civil+Structural Engineer Magazine is switching to a quarterly format – giving you four outstanding issues of our award-winning magazine that dive deeper than ever before into the projects, people, and ideas elevating the AEC industry. We are committed to bringing you the latest news and thought leadership from firms and projects across the AEC industry and around the world. Readers will be able to enjoy our award-winning content on a daily, weekly, and monthly basis on our website, weekly e-News email and a curated quarterly selection of our top stories.

Q1: Jan/Feb/Mar

Q2: Apr/May/Jun

Q3: Jul/Aug/Sep

Q4: Oct/Nov/Dec

“The Past, the Present, and the Future”

“To New Heights; the Stars”

“Thriving on Innovation”

“A Year in Review”

TOPICS

TOPICS

TOPICS

TOPICS

• ElevateHER • Environmental/ Sustainability • Bridges • Adaptive Reuse • Mass Timber

• Rising Stars • Structures • Unpiloted Systems/EDVY • Project Management • Tunneling & Foundations

• ElevateAEC 2024 • Water/Stormwater • Digital Twins & BIM • Software+Tech • AI

• Yearbook of Engineering Achievement • Sports • Safety & Construction • Transportation/Infrastructure • Water Resource Management

ONLINE FOCUS

ONLINE FOCUS

ONLINE FOCUS

ONLINE FOCUS

FEBRUARY

APRIL

SEPTEMBER

NOVEMBER

Women in Engineering

Environmental/ Sustainability

ElevateAEC 2024

Engineering the Sports World

MAY

DECEMBER YEA

Rising Stars + EDVY

Materials Deadline

Materials Deadline

Materials Deadline

Materials Deadline

JANUARY 31, 2024

MAY 3, 2024

AUGUST 2, 2024

NOVEMBER 1, 2024

RELEASE DATE

RELEASE DATE

RELEASE DATE

RELEASE DATE

MARCH 11, 2024

JUNE 10, 2024

SEPTEMBER 9, 2024

DECEMBER 9, 2024

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Advertising Opportunities

These advertising opportunities are tailored to help you achieve your specific branding, lead generation, and thought leadership goals within the industry. Reach out and see how we can customize these options to best suit your needs and objectives.

Boost Brand Awareness

Digital Ads Channel Sponsorship Quarterly Magazine Profile Spread

Podcast Sponsorship Event/Seminar Sponsorships

Generate Leads + Distribute Content

White Paper Distribution Case Study Distribution

Webinar Sponsored Email

Establish Thought Leadership

Advertorial Podcast Feature Contributed Column

Video Graphic Design Services Custom Proposal

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Magazine Ad

Boost Brand Awareness

Elevate your brand’s visibility with strategically placed ads in our quarterly magazine. Capture the attention of our engaged audience and make a lasting impression.

2/3 PAGE

Full Page Ad Frequency: 1 Quarter • Ad size: 9x10.5”

$2,500

FULL PAGE

QUARTER PAGE

QUARTER PAGE

Inside Front Cover Ad Frequency: 1 Quarter • Ad size: 9x10.5”

$3,000

Spread Frequency: 1 Quarter

$5,000

HALF PAGE

• Ad size: 18x10.5”

*Ad sizes not pictured in actual size

1/2 Page Ad Frequency: 1 Quarter • Ad size: 8.05x4.25” 1/4 Page Ad Frequency: 1 Quarter • Ad size: 3.975x4.1875”

$1,500

New!

Magazine Profile Spread

$700

Frequency: 1 Quarter

Secure your brand’s presence in our quarterly magazine with a dedicated profile spread. This premium feature allows you to captivate readers and convey your brand’s story effectively. • Ad size: 18”x10.5” • Two-page spread in the digital quarterly magazine. • Downloadable digital version in gated section delivering lead generation data for three months. • Secondary Banner ad in 2 e-News emails

Back Cover Ad Frequency: 1 Quarter • Ad size: 9x10.5”

$2,000

Combo Magazine and Website Ad Frequency: 1 Quarter • Combine 1 web ad size and 1 magazine ad size and receive 25% discount.

Package Offer

Starting at

$6,500

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Boost Brand Awareness Digital Ads - Website

HEADER LEADERBOARD

Elevate your brand’s visibility with strategically placed digital ads on our website and within our widely-read weekly newsletter. Capture the attention of our engaged audience and make a lasting impression.

MEDIUM

Header Leaderboard Frequency: 1 Month | Availability: 1/Month • Ad size: 728x90 px Fold Leaderboard Frequency: 1 Month | Availability: 4/Month • Rotating • Ad size: 960x200 px

$2,000

$1,000

FOLD LEADERBOARD

Home page

Medium Ad Frequency: 1 Month • Ad size: 300x250 px Skyscraper Ad Frequency: 1 Month • Ad size: 300x600 px

SKYSCRAPER

$750

FOLD LEADERBOARD

$500

Combo Magazine and Website Ad Frequency: 1 Quarter • Combine 1 web ad size and 1 magazine ad size and receive 25% discount.

Package Offer

Home page scrolled

*Ad sizes not pictured in actual size

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Boost Brand Awareness Digital Ads - e-News

Target an active group of e-News readers. Our weekly newsletter compiles the top stories for our readers.

PRIMARY BANNER

Primary Banner Ad Frequency: 1 Week | Availability: 1/email • Ad size: 728x90 px (desktop) • Ad size: 728x180 px (mobile) Secondary Banner Ad Frequency: 1 Week | Availability: 2/email • Ad size: 728x90 px (desktop) • Ad size: 728x180 px (mobile) Banner Ad Package Frequency: 1 Month • 1 primary placement in each e-News issue in one month. • Ad size: 728x90 px (desktop) • Ad size: 728x180 px (mobile) e-News Takeover Package Frequency: 1 Week • Exclusive ad takeover in one e-News. • 1 Featured topic that links to advertiser site. • 1 Follow up email one week later to email clicks with a dedicated sponsored email from the advertiser

$1,800

$1,200

Package Price

$4,500

SECONDARY BANNER

Package Price

$6,500

e-News Desktop Version

e-News Mobile Version

*Ad sizes not pictured in actual size

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Generate Leads + Distribute Content Sponsored Email

Reach a targeted audience with precision through direct email campaigns. Deliver tailored content directly to the inboxes of potential clients and leads.

YOUR AD HERE

Sponsored Emails • Exclusively feature your content • Link directly to your lead generation form or any other link • Sponsor provides email content • Reaches 28,000+

YOUR AD HERE

$4,000

YOUR AD HERE

e-News Takeover

e-News Takeover Package • Exclusive ad takeover in one e-News. • 1 Featured topic that links to advertiser site. • 1 Follow up email one week later to email clicks with a dedicated sponsored email from the advertiser

$6,500 Package Price

YOUR CALL TO ACTION

YOUR AD HERE

*Ad sizes not pictured in actual size

Sponsored email

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Channel Sponsorship

Boost Brand Awareness

Dominate your chosen niche within our platform by becoming a channel sponsor. Showcase your expertise to a targeted audience through exclusive sponsorship opportunities.

TALL

Frequency: 1 Quarter | Availability: 1/channel

BENEFITS • Exclusive Channel web ad takeover • Logo on top header

• Sidebar Tall (300x400 px) • Channel Fold (900 x 150 px) • Skyscraper (300 x 600 px) • Logo on channel section within e-News sent weekly • 1 published Advertorial • on the website • in 1 quarterly issue • in 1 e-News email/month.

SKYSCRAPER

FOLD LEADERBOARD

Channel page

Starting at $12,000

C+S MEDIA CHANNELS • Environmental & Sustainability • Structures • Technology & Innovation • Unpiloted Systems • Infrastructure • Water • Industry News

Channel page scrolled

*Ad sizes not pictured in actual size

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Event/Seminar Sponsorship

Boost Brand Awareness

Align your brand with industry events and conferences by becoming an event sponsor. Enhance your recognition among key stakeholders and professionals. Project Management Training • Online or in-person training that focuses on equipping attendees with the skills they need to drive business results in the project environment. ElevateAEC Conference & Awards Gala • The highest profile conference and awards gala in the industry, the ElevateAEC Conference & Awards Gala gets the attention of thousands of AEC firm leaders all across the nation. ElevateHER • The ElevateHER Symposium brings bold and powerful panel discussions, DEI-focused keynote presentations from industry leading change agents, and select presentations from past ElevateHER® cohorts’ research findings and team projects to an engaged audience. Roundtable events • Curated groups of industry leaders interested in driving higher level performance through facilitator-led discussions and activities. The Principals Academy • The Principals Academy is Zweig Group’s flagship training program encompassing all aspects of managing a professional AEC service firm. And more!

CONTACT CHAD COLDIRON FOR MORE INFORMATION CCOLDIRON@ZWEIGGROUP.COM

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Podcast Sponsorship Boost Brand Awareness

Hosted Webinar

Generate Leads + Distribute Content

Join the conversation with our audience through podcast sponsorship. Your brand will be prominently featured in episodes, gaining access to a growing listenership.

Host a webinar to connect directly with our audience, providing educational content and generating leads in the process. Position your brand as a trusted resource within the industry.

Availability: 1/Quarter

BENEFITS • An average of 500+ registrants • Lead information for all registrants

• A comprehensive promotional package, including a dedicated email to 28,000+, newsletter inclusion, social media, plus more.

Frequency: 1 Month | Availability: 2/Episode

BENEFITS • The Zweig Letter Podcast covers the latest news, trends and innovations in the AEC industry. • Ads will run one month on full catalogue • 15,000-25,000 average downloads per year. Options

DELIVERABLES • Event registration set up and confirmation • Event reminder emails

$10,000

• ZG staff support during the live event • Certificate of Completion for attendees, created and sent to attendees • Full attendee/lead report post-event, including names, titles, organizations, email addresses, and when applicable, poll results and audience Q&A • Recording of the event • Promotion of your webinar • One (1) dedicated sponsored email regarding the webinar sent to the entire subscription list • One (1) banner ad regarding the webinar in an e-News weekly email • Promotion of the webinar on various social media channels • Event listing on website

• Pre-roll Ad

• Mid-roll Ad

• Post-roll Ad

$600

$500

$400

SPONSORED EPISODE Frequency: 1 Episode

$3,500

• Sponsored Interview • 30-min pre-show prep • Branded episode artwork, a full transcript, an episode sound bite transcript, show notes, and two audiograms up to 60 seconds each.

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Content Distribution Generate Leads + Distribute Content

Advertorial Establish Thought Leadership

Share your industry insights and expertise with our audience through white paper or case study distribution. Establish your authority and generate leads with valuable content.

Seamlessly integrate your brand’s message within our editorial content through advertorials. Position your company as a thought leader while delivering valuable insights.

Frequency: 1 Quarter

Frequency: 1 Month

BENEFITS • Host your content on a landing page on our website. • Drive leads directly to your form to get instant results. • Includes 3 e-News banners ads (one per month) and social media posts.

BENEFITS • Featured on the website for one month • 1 email feature w/logo in the e-News • Featured in a quarterly magazine • Social Media distribution

Starting at $6,000

Starting at $5,000

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Contributed Column Establish Thought Leadership

Video

Establish Thought Leadership

Regularly contribute thought-provoking columns to our platform. Establish yourself as an industry expert while providing valuable content to our readers.

A fulled edited video advertorial created by our professional videographers that you will own to use in your own marketing channels.

Frequency: 1 Quarter

Frequency: 1 Quarter | Availability: 1/quarter

BENEFITS • Collaborate with our Editor-in-Chief to establish the theme and frequency of your sponsored column.

BENEFITS • 10-minute video advertorial

• Includes a virtual 30-minute planning session, 60-minute rehearsal, and 60-minute interview • Video posted on YouTube, embedded as a post on the website with a title and short description by advertiser • Linked in e-News email, shared across social media channels

CONTACT CHAD COLDIRON FOR MORE INFORMATION CCOLDIRON@ZWEIGGROUP.COM

Starting at $5,500

ASK US ABOUT OUR IN-PERSON VIDEO SERVICES!

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Award Winning Journalism & Design

Platinum Awards

Gold Awards

2022

2022

C+S Magazine September 2020 Cover

C+S Magazine 2021 Recap Issue (January 2022)

Print Media - Publication Cover

Print Media - Magazine

Looking Back, Moving Forward by Luke Carothers

ElevateAEC Conference and Awards Gala

Print Media - Publication Column

Strategic Campaigns - Event Marketing

2023

2023

C+S 2022 Recap Issue (January 2023)

C+S Magazine October Cover

Print Media - Writing

Print Media - Publication Cover

The Transformation of Treasure Island by Luke Carothers

Print Media - Publication article

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Why People Read

Each issue provides important information that helps in the operation of my organization.

The content Civil+Structural Engineer Media provides is fresh and it focuses on current subjects.

Each issue provides important information that helps in the operation of my organization.

C+S content allows me to be informed with new techniques in construction.

The articles are informative and provide cutting edge technology. I find the content helpful.

C+S provides highly relevant industry content.

It helps broaden my horizon of engineering practices throughout the country.

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Ad specs + Pricing

Channel

Advertising Type

Frequency

Availability 1 per email

Specs

Price

Email Newsletter Email Newsletter Email Newsletter Email Newsletter

Banner Ad Primary Banner Ad Secondary Banner Ad Package

1 week

728x90px (desktop) 728 X 180 (mobile) 728x90px (desktop) 728 X 180 (mobile) 728x90px (desktop) 728 X 180 (mobile)

$1,800

1 week

2 per email

$1,200

All Thursdays in one month

Contact for information

$4,500

e-News Takeover

1 week

Contact for information

$6,500

Package

Multi-Channel

Channel Sponsorship

1 Quarter 1 Quarter 1 Month 1 Month 1 Month 1 episode

1 per channel

$12,000 $6,500

Magazine

Profile Spread

18 x 10.5 2-page spread

Podcast Podcast Podcast Podcast

Pre-roll ad

2 2 2

$600 $500 $400

Mid-roll Post-roll

Sponsored episode Event Sponsorship Hosted Webinar Sponsored Email

$3,500

Event/Seminar Multi Channel

Contact for information

Contact for information

-

Contact for information

1 per quarter

$10,000 $4,000 $5,000

Email

1 week

Multi Channel

White Paper/ Case Study Advertorial

1 Quarter

Multi Channel Multi Channel

1 month 1 Quarter 1 Quarter 1 Month 1 Month 1 Month 1 Month 1 Quarter 1 Quarter 1 Quarter 1 Quarter 1 Quarter 1 Quarter

$6,000

Editorial Expert Column Video Advertorial Header Leaderboard

Based on frequency

Multi Channel

1 per quarter 1 per month 4 per month

$5,500 $2,000 $1,000

Website Website Website Website Magazine Magazine Magazine Magazine Magazine Magazine

728x90 960x200 300x250 300x600 9x10.5” 9x10.5” 18x10.5”

Fold Leaderboard (rotating)

Medium

$750 $500

Skyscraper

Full Page

$2,500 $3,000 $5,000 $1,500

Inside Front Cover

Spread

1/2 Page 1/4 Page

8.05x4.25”

3.975x4.1875”

$700

Back Cover

9x10.5”

$2,000

Magazine + Website

Combo Magazine & Website Ad

Combine 1 web ad size & 1 magazine ad size and receive 25% discount

1 Quarter

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Past Advertisers

AND YOU!

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Contact Us

ABOUT OUR PUBLISHER

ZWEIG GROUP zweiggroup.com Publisher

Civil + Structural Engineer is published by Zweig Group. Zweig Group, three times on the Inc. 500/5000 list, is the industry leader and premiere authority in AEC business management consulting, the go-to source for data and research, and the leading provider of customized learning and training. Zweig Group exists to help AEC firms succeed in a complicated and challenging marketplace through services that include: Mergers & Acquisitions, Strategic Planning, Valuation, Executive Search, Board of Director Services, Ownership Transition, Marketing & Branding, and Business Development Training. The firm has offices in Dallas, Texas and Fayetteville, Arkansas.

CHAD COLDIRON 479.200.3538 ccoldiron@zweiggroup.com Media Sales Director

LUKE CAROTHERS 800.466.6275 lcarothers@zweiggroup.com Editor-in-Chief

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