CONCEPT DESIGN FRAMEWORK
We completed all key elements of the concept design framework
a
1
Vision and Mission What the hub stands for, and the overarching, long-term aspirations and goals it wishes to achieve
b
c
Positioning & Strategic Objectives What the hub wants to be (e.g., universal hub), and the tangible objectives it aims to achieve as part of its overall strategy (e.g., accelerating innovation, supporting community development)
Focus Themes Focus themes for startups, research topics and other activities targeted by the hub (e.g., social impact, innovation)
Strategic Direction & Positioning
a
b
c
2
Target Markets Target industries (e.g., tech, tourism) and geographic focus of the hub (e.g., MENA, Pan-Islamic, Global)
Service Offerings Service offerings provided by the hub to target customers (e.g., infrastructure, mentorship, access to funding, etc.)
Target Customers Businesses (& founders) targeted by type of business (e.g., tech, brick-&-mortar) and by stage (e.g., pre-seed, seed)
Customers & Value Proposition
d
Value Proposition Values and benefits that meet customer needs distinguish the hub from its competitors
a
b
c
d
e
3
Branding & Inst. Set-up
Footprint
Financing Model Combination of revenue / income (e.g., membership fees, ROI) and funding streams (e.g., donations)
Partnerships
Roadmap & Budget High-level roadmap to establish and operate the Hub along with the high- level required budget
HQ, main and secondary
Partnerships that will enable the hub in conducting its main activities (e.g., financiers, other incubators, etc.)
Brand positioning of the Hub (e.g., part of existing network, standalone) and type of institution it will be registered as (e.g., corporation, not-for-profit)
Business & Strategic Operating Model
locational footprint of operations for the hub, both physical and virtual
Source: Expert interviews, desk research, Kearney
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