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As the director of marketing and intake at Marc Whitehead & Associates, Natalie focuses her talents on finding the best ways to connect with our clients. Having developed her skills while studying advertising in college and then honing them in at agencies, she’s well-versed in her role and enjoys the blend of art and science that is marketing. It’s a field Natalie has been interested in since she was a kid. “In elementary school, I’d watch TV and tell my parents that I wanted to be the person who was behind the commercials,” Natalie says. Today, she’s putting her knowledge to use and helping our clients connect with people who can help them. She says that when she saw the posting pop up at our firm, it struck her that “it fit everything I’ve ever done. Here, I get to see the whole timeline of the process. When a client comes in, I enjoy learning more about them, their struggles, and how we can help them. I see the human side of it.” Outside of work, Natalie enjoys spending time with her husband and daughter, Veronica, who’s a budding gymnast. The family loves traveling and the outdoors, especially adventures that combine the two. “Our favorite place by far is Big Bend National Park in West Texas, about 10 hours from here,” Natalie says. “It has a stunning, pristine beauty. There’s no cell service, so we just get to unplug and spend time together.” In fact, when the floods hit Houston over Memorial Day weekend in 2015, the family was camping, and she says, “It took us until our drive back — when we were about two hours away and finally got cell service — to find out what had happened. We had about twenty missed calls from concerned family and friends.” When they’re not off having adventures in nature, Natalie and her family are probably watching Texas sports, especially TCU Horned Frog football. Natalie is an incredible part of our team, and we know you’ll enjoy working with her as much as we do! Using Her Marketing Know-How to Help People Natalie Sees the Human Side
Chocolate is a treat savored by people all over the world. What we know as the sweet, creamy decadence that sustains Valentine’s Day actually has greater historical and cultural significance. Fermented chocolate drinks have been dated back to as early as 350 B.C.The Aztecs believed it was the beverage of wisdom, and the Mayans saw it as something to be worshipped. While the history of chocolate is as rich as its flavor, there are some common misconceptions about the treat. Dutch chocolate doesn’t necessarily refer to chocolate made in the Netherlands; the name refers to a specific chocolate-making process that uses the cocoa press. Before Dutch chemist and chocolate-maker C.J. van Houten invented the machine in 1828, chocolate was only used in beverages. Dutch chocolate is chocolate that has been modified with an alkalizing agent in order to produce a milder flavor, making it a fantastic option for use in baked goods, candy, and ice cream. German chocolate actually has nothing to do with the country of Germany, either. It used to be called “German’s chocolate,” named after its inventor, Sam German, an American who made sweet chocolate for baking. Adding sugar to the chocolate made it a go-to option for bakers around the world, and the base for German chocolate cake was born. For chocolate to be classified as Swiss, it has to be made in Switzerland, as chocolate- making is considered an art form in the country. Known for its “melt in your mouth” quality, Swiss chocolate uses condensed milk to add a velvety texture. Many chocolate makers outside of Switzerland will refer to their interpretations of Swiss chocolate as milk chocolate instead. What You Didn’t Know About Chocolate
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