JAN–FEB 2023
Contents
8 FIELD TEAM 10 NEWS IN A NUTSHELL 24 CORNERING THE MARKET 26 GROWING THE GOODNESS 28 ADVOCACY REPORT 32 CULTIVATING SUSTAINABILITY 34 IN YOUR ORCHARD 42 CLASSIFIED ADS
Blue Diamond Growers welcomes new President and CEO, Kai Bockmann
Features
6 President’s Corner Mark looks back on his amazing 12-year tenure with Blue Diamond . He says Blue Diamond will always have a special status because of its unique purpose as a co-op and because so many of our 3,000 farm family owners have become friends. 14 2023 Rose Parade For the fifth year in a row, Blue Diamond ’s float dazzled the streets of Pasadena and honored the people and pollinators that make Blue Diamond almond products possible. The float even won the Fantasy Award trophy!
24 Returning for a Limited Time: 6 oz. Chilé ‘n Lime! Blue Diamond is proud to announce that we heard your requests to bring back Chilé ‘n Lime! For a limited time, the 6-ounce cans of this zesty favorite can be found at your local retailer and Blue Diamond Nut & Gift Shops. 32 Web Map App Used to Fight NOW Blue Diamond worked together with The Almond Board of California, Land IQ and UC Cooperative Extension ABC to develop an online web mapping application that allows Pest Control Advisors and growers to identify their orchards and indicate whether or not they already implement Mating Disruption or have an interest in a neighborhood management program.
ON THE COVER: Blue Diamond’s Rose Parade float featured four grower families!
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JANUARY–FEBRUARY 2023
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