2022 Consumer Marketing Plan

Ace Local Lift Reach consumers in real-time, who are actively searching for the products you carry and the services you provide, through Google Paid Search.

Benefits: 1. Only pay-per-click (PPC) 2. Capture real-time consumer demand 3. Advertise your store without discounting 4. Acquire and attract new consumers 5. View Ace Rewards sign-ups 6. View performance in the

90% of consumers search for products and services

LOCALACT reporting dashboard

100% Ace Brand Co-op Reimbursement

Stores on Ace Local Lift are averaging:

Action Items: On the program? • Ensure you are maximizing the program. Email support@localact.com for a store-specific customized budget. • Review your monthly budget once per quarter to make sure your maximizing your opportunity Not on the program? Sign-up ACENET > Marketing > Ace Marketing Muscle > Ace Local Lift > Sign-up Now!

$8+ +7.2% 160 +35% return for every $1 spent more in sales than stores not on Local Lift additional store visits per month more sales on acehardware.com

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