What Extra Income Means to You There are so many ways to show how your Melaleuca income has helped your family without including an exact dollar amount in your post. You can post about what it means to you to pay for a child’s tuition or how good it felt to pay off a credit card. Do not reference income or a business opportunity on your post because others will start to avoid you, and it makes us look like an MLM. And never add a call to action. A better way to create interest would be to maybe post about your daughter’s dance recital saying, “Isabel had her summer dance recital today. Seeing her on stage like a beautiful princess makes taking her to all her lessons worth it! I love having a front row seat in her life.” The point of both of these posts is to show that you get to be there for your children, but the second option creates curiosity without alienating anyone. Create Interest Posting on social media can be a good way to expand your contact list and help others become interested. More interest is created when you leave out references to the company—even vague ones! So much of what we post is not only about what we say but also how we say it . For example, you could talk about your kids by saying, “I’m so thankful to our company that allows me to be able to work from home so I never miss these magic moments.” This is technically okay to post. But it could still alienate people who are not part of “our company.”
gloria_ramírez San Antonio, Texas
gloria_ramírez Isabel had her summer dance recital today. Seeing her on stage like a beautiful princess makes taking her to all her lessons worth it! I love having a front… more 508 likes
Join Online Groups Many social media platforms have groups where you can connect online with others who share your interests. Maybe you join a sewing group for moms, a support group for single parents, or even a group to share cute photos of your pets. No matter what groups you join on social media, creating genuine connections and friendships with those you meet online can help you add to your contact list.
Adapting to the Now Normal
Stay Focused on the Critical Activities Remember, your success in building a business will largely depend on how well you follow the Seven Critical Business- Building Activities. Social media can play a role in building relationships as you add names to your contact list, but you don’t have to use social media to build a successful business. In fact, many of our Corporate Directors became successful without any social media presence at all. This article is just a snapshot of a few ideas and best practices on how to manage your social media profiles while building a Melaleuca business. For more ideas and information about Melaleuca’s social media policies, see Building Your Business Online or Melaleuca’s Statement of Policies.
A mentor of mine recently asked me, “What one word describes your mindset right now?” “Unsettled,” I said quickly. Maybe like you, I find myself processing the historical changes we’re experiencing in our society and our families. For several months, we’ve all talked about the arrival of the “new normal.” However, “normal” isn’t accurate because the word assumes predictability. I think we may need to accept the idea that a predictable normal is not returning anytime soon. It may be time to embrace what Starbucks CEO Kevin Johnson calls the “now normal”—our ability to thrive on predictable routines, even if they are just “for now.” It’s time for us to keep building and strengthening our ability to adapt and lead through a time of tremendous ambiguity.
DARRIN JOHNSON Senior VP of Sales @darrinToGo
@darrinjohnson1
Notice how there’s no mention of a business nor “thank you, Melaleuca” nor “thanks to my shopping club” in this post. As soon as you add something like that, it takes away from the authenticity of the post and makes people think, “Oh, they’re doing one of those things. I’ll make sure to avoid her if she calls me.”
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