Geerlinks Home Hardware Hammers and Heels by Peri Hayes Paige Downey, Marketing Director at Geerlinks Home Hardware Building Centre, beams about their upcoming Hammers and Heels. This event has been celebrated in various iterations since 2016, evolving from the formerly known Ladies’ Night -- which has been offered as a means for members of the community to come together and discover the world of home improvement. “This idea,” Paige describes, “stemmed from women tradition- ally experiencing discomfort visiting the hardware store.” The event features an array of store vendors, insightful product demonstrations, and the participation of local businesses ranging from catering companies to Railway City Tourism. Hammers and Heels gives people the opportunity to learn and be hands on, while also talking with other community members and businesses all in one spot. “This is a hub for all things community.” Presented as a holiday market following the pandemic, Geerlinks Home Hardware was intentional last year about continuing this seasonal spirit while also honouring the demonstration aspect which people have grown to enjoy and value. Paige proceeds to share, “This event has a history of being in partnership with a local charity, the St. Thomas Elgin Food Bank.” In years past, their donation piles have been loaded to the brim with food contributions from members of the public. In continuing this collaboration, guests of Hammers and Heels are encouraged to bring a non-perishable item or monetary gift as their appreciated entrance fee. Asked what personally excites Paige about this opportunity in the community, she passionately replies, “I love the atmosphere of this event. The store is a fun place to begin with. On this night
in particular, seeing everybody come together in festive cheer is my favourite. I see people learning something new, shopping locally, getting inspired, eating charcuterie; I see strangers sit together and become friends.” Paige notes that food and beverage options will be available for purchase. As Paige cheerfully concludes, “All are welcome! There’s a little something for everyone at this event, including lots of prizes and giveaways. Come have a fun night on the town with us -- maybe you will win something, and that could be your Christmas present.” Visit Geerlinks Home Hardware at 295 Wellington Street this November 12th from 5:00 pm - 8:00 pm. The store will be closed for an hour in advance during their set-up period, thereafter bestowing goodie bags to the first 100 guests. Email Paige at marketing. geerlinks@homehardware.ca with inquiries about Hammers and Heels, or phone the store at 519-631-2910. Moreover, explore the ‘Hammers and Heels: Annual Ladies Night and Holiday Market’ event page on Facebook for further information.
Hometown St. Thomas • November 2026 • Page 13
Get involved! Like us on Facebook!
Made with FlippingBook - Online catalogs