IGI HADID CHANNELS BREEZY California nostalgia in Guest in Residence’s Spring 2025 campaign, where she’s joined by fellow models Mali Koopman and Divine Mugisha in a dreamy tribute to the roller-skating heyday of 1970s and ’80s Los Angeles. Photographed by Matteo Montanari, the campaign unfolds against soft sky-blue backdrops, effortlessly blending laid-back SoCal energy with bold, luxe knitwear. It’s a love letter to vibrant vintage style—reimagined through the lens of modern comfort. Hadid leads the lineup in a palette of mood-boosting hues: cherry red, lemon yellow, hot pink, and soft peach, all wrapped in slouchy silhouettes and body-hugging knits. From oversized cashmere pullovers to high-cut knit shorts, the styling evokes lazy afternoons, sunset skate sessions, and carefree city strolls. Every piece moves with ease, made to layer, lounge in, or live out loud. Stylist Zara Zachrisson takes the throwback aesthetic further with retro sneakers, striped tube socks, crochet bucket hats, and stacks of accessories—oversized sunglasses, chunky pearls, and canvas visors all play a part. Standout pieces like striped polos, color-blocked cardigans, and the debut of the Racer Shorts capture the essence of playful layering while staying rooted in Guest in Residence’s signature luxe cashmere. It’s retro, it’s sporty, and it’s pure joy in motion. G
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EC Magazines | Los Angeles Edition 2025
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