Bank of the Sierra?sClimber Monthly | November 2017
Hal l oween addit ion
BANKOFTHE SIERRA GETS HALLOWEEN MAKEOVER!
BANKOFTHE SIERRA INTIMES SQUARE...
"WINTERIS COMING"...GET VACCINATED!
PLUS : 2017 Market Share Report , Funnel Account s, and Woodl ake Acquisi t ion Success...
Big Day Displays
Not h ing Qu i t e Like a Shout-out in Times Square...
on a Bigger Screen t han Ch icago P.D.!
Dust in Ol iver was al l Sm i les at t he Fi r st Tee Fresno Annual Gol f Tour nament
Boss Ladies of Bakersfield Some of our lovely ladies at Branch 24 par ticipated in a Vendor Fair sponsored by Boss Ladies of Bakersfield - a group that suppor ts female business owners.
Pictured from left to r ight: Brenda Nakanishi, Mone Cha, and Mary Mar tinez.
Doc f or a Day
Hal l oween 2017 Bank of the Sier ra celebrated Halloween in style with tons of employees par ticipating in the festivities. Costumes were extremely creative this year and a real treat for everyone to witness. It was so great to see so many depar tments and branches working together as a team to br ing their costumes to life! Thanks to everyone who painted their faces, decorated their workspace, and dressed in outfits that are only appropr iate once a year ! We can't wait to see what you all come up with next year !
Mar ket ing
br anch 24
Gr ease l ight ning
Br anch 11
br anch 25
br anch 5
D AY OF THE D EAD Branch 30 Branch 32
Br anch 27
want t o pl ay a game?
Br anch 26
br anch 22
A l it t l e bit of ever yt hing
Br anch 10
mad hat t er
br anch 36
br anch 1
Bank of t he Sier r a Bal l Point Pens Avenger , Pr incess & Mickey
br anch 33
We had An ent ir e
smör gåsbor d of Hal l oween spir it t his year ! (we see you Oompal oompas!)
SIERRA GRANTS Bank of the Sier ra's Sier ra Grant Program Continues to Make a Dif ference in the Community
Santa Paula ART Museum
Hands in the Community
Ar t Amer icas
CASA of Kings County One Step a La Vez
Boys and Gir ls Club of Santa Clara Valley
Woodlake Acqu isi t ion Complet e
Bank of t he Sier ra of f icial ly announced t he complet ion of t he Woodlake acqu isi t ion on Fr iday, November 3. Thank you t o al l t he t eams who helped make t h is a smoot h t ransi t ion!
The new branch is locat ed at 232 N. Valencia Bou levard, Woodlake, CA 93286.
2017 Market Share Repor t
The 2017 Market Share Report encompassing July 1, 2016 through June 30, 2017 was recently completed and we thought we?d fill you in on why this report is so important.
Ever wondered how each branch is performing in each of our markets or how well Bank of the Sierra is doing next to its competitors?Well, this nifty document shows you everything you need to know from a branch, city, county, and even state level.
The numbers can sometimes look like a convoluted maze of nonsense, but once you get the general concept of its sole purpose, it starts to look a lot more interesting. This wonderful piece of documentation can show you the highest performing branch right down to the lowest, while showing you exactly when a certain market hit its peak or when it took a complete nose dive ? we hope not. This document helps our Market Presidents to see when they are performing at their best, and where their market could use a pick me up. Additionally, we are able to gauge our performance over a period of time, from a percentage perspective, and a competition standpoint. Now that you have a better understanding of what a Market Share Report entails, we encourage you to take a look at the 2017 Market Share Report and see if it all makes a little more sense now. Please let Marketing know if you are interested in additional details. Check out the 2017 Market Share Repor t here>
As many of you may know, Equifax, one of the largest credit reporting agencies, was breached on September 7, 2017. Hackers were able to access sensitive personal information such as social security numbers, addresses, driver license numbers, and birth dates. It is important to keep our customers top of mind when it comes to any situation of this scale. To help keep our customers informed about this breach, we have added an Equifax Breach tab to the website that provides our customers with the necessary resources to stay ahead of the curve.
Please direct any customers that think they might be a victim of the Equifax Breach to our website: https:/ / www.bankofthesierra.com/ resources/ equifax-data-breach/ .
In every company, branding is everything! As most of you may know, Bank of the Sierra received a makeover including a brand new modern logo in 2014. This is how people recognize Bank of the Sierra among count less compet ing banks. When our customers see our logo, they think about the great customer experience they receive every t ime they come into contact with one of our staf f members, they think of our amazing Sierra Grant Program that so generously gives back to their community and ours, and they think about our mission of making ?every community we?re part of bet ter.? To reinforce our Bank of the Sierra brand, we ask that you please remove any items with the old bank logo or any other bank?s logo f rom your branch including any Bank of the Sierra sponsored events.
The fol lowing logos are a few examples of what should never be displayed in place of Bank of the Sierra?s current logo:
WINBIGAT THECHRISTMAS PARTY!
The Christmas party is fast approaching and the Market ing Department has some amazing new entertainment l ined up.
This year, every branch and department wil l have a chance to win thousands in cash and prizes. Put your thinking caps on this Wednesday at noon. We?l l post a special quiz on the Int ranet for your branch/ department to solve together. The f ast est 20 branches or department s t hat submi t t he most correct answers by noon on Friday, November 10, wi l l advance t o t he semi -f inal round ? l ive at t he Christmas Part y on December 9t h.
Cl ick here f or a l ist of al l t he compet ing branches/ department s>>
Good luck ? you?l l need it ! More details to fol low.
BANK OF THESIERRA'S CLASSIFIEDS
Do you have something for sale that you can't seem to get r id of? We've got you covered! Just follow these easy steps:
1. Send a picture of your item for sale to Marketing 2. Descr ibe the item in no more than 50 words 3. Please use News Gothic Std font in 8pt font size 4. Include the pr ice of your item 5. Include your contact information 6. Please limit your communication about any classified ads to lunch breaks or after work hours 7. Please email Marketing once your item has sold
GRACO SNUG RIDE 35
BRAND NEW, NEVERTAKEN OUT OFWRAPPING MANUFACTUREDATE: 6/ 6/ 17 $100 0B0
CALL JILLIAN SCOTT: 661-525-0015
2013 HYUNDAI SANTA FE SPORT 2.0T FULLY LOADED: FAST TURBOENGINE, PANORAMIC SUNROOF, FULL DUAL POWERSEATS/ WINDOWS/ DOORS, NAVIGATION, BACKUP CAMERA, TECHNOLOGYPACKAGE, PREMIUM EQUIPMENT PACKAGE, HEATED SEATS, XM, CD, BLUETOOTH, KEYLESS START, KEYLESS ENTRY, PREMIUM INFINITYSOUND, LEATHERSEATS, CLEAN TITLE,
63,000 MILES. $15,500 OBO CALL MATT: 559-791-4921
2014 328d TURBO DIESEL BMW
55,000 MILES, AVG51 MPG, FULL TANK AVERAGES 600 MILES, PREMIUMPACKAGE, BLACK ON BLACK, LUMBAR SUPPORT SEATS, ALL POWER, SERVICED AT BMWONLY, EXCELLENT CONDITION IN AND OUT, NOMAJORSCRATCHES, DENTS ORDINGS, SPORT ,ECO AND COMFORT DRIVEMODES. BOTHWARRANTIES AVAILABLE $23,900 OBO CALL TARAH FREDERICK: 805-792-2269
The Deposit Growth Contest continues. A prize will be given for most deposits in both the consumer and the business categories as a way of allowing each branch to be more aware of their capacity for growth, while encouraging a little good-natured competition at the same time. The results are in for the current month. Congratulations to the winners! Each of the winning branches will each be rewarded with a branch-wide lunch. When you have the lunch, SEND MARKETING YOUR PICTURES. One representative from each winning branch must contact Marketing to coordinate claiming the prize! Thanks for your efforts, everyone, and Keep Climbing!
Note: The amounts above do not include CDs
HOWIS YOURBRANCH PERFORMING? These new charts help branches compare monthly checking account openings. If your "factor" is larger than 1.00, your branch opened more accounts than the same month in 2016. Likewise, if your "factor" is smaller than 1.00, your branch opened fewer accounts.
You Ar e A Star !
Mary is an amazing peer to have. She has consistently shown hard work when balancing branch capture runs. She is always willing to help in any situation. She has been a great help in problem solving & reassurance in providing great work per formance all around. We are very lucky to work alongside
Audrey is a t rue st ar! She hel ped out f or a week at branch 3 and managed t he branch amazingl y, al l on her own. She was always wi l l ing t o hel p and l ist en. No mat t er how busy she was, Audrey always made sure t hat cust omer service was at t he t op. She not onl y hel ped us at branch 3 but went above and beyond and al so hel ped her branch. Everyone in t he Lindsay branch woul d agree t hat she made our week run so smoot h. THANK YOU AUDREY you are appreciat ed! -Aresl y Al varado
J ust in Eversul l goes above and beyond hel ping new account cust omers prompt l y. Always doing so in a kind and caring manner. Branch 7 is privi l eged t o have him on our t eam. Thank you f or your hard work Just in -Angel ina Huf f
her ! Thanks Mary! -Jessica Hernandez
Have you seen your cowor ker go above and beyond? Submit a card or email your submission to the Marketing and TrainingDepartments. You can then send the physical card to the recipient! Need a card?Contact the Training department.
This month?s quiz will be based on information found throughout the newsletter. Please submit answers for the following questions to the Marketing Department. There will be only one winner per branch or depar tment. The first correct respondent per branch/ department gets the prize! 2. Who was the Doctor that Rasmus Jensen and Mary Mart inez shadowed during Doc for a Day? 3. Which movie inspired Risk's Halloween costume? 4. Name one technique t raf f ickers use to smuggle Heroin in to US? 5. Name one of the places you can get vaccinated? 6. Name one of the 5 excuses for not saving? 7. When is the annual Christmas party? 8. Name one of the logos you should never use in place of Bank of the Sierra's logo? 9. How many cars are for sale in this edit ion? 10. What should all branches and departments be ready for this Wednesday ? 1. How many camouf lage bags can you see in the Big Day Displays?
Have Newslet ter Ideas?Tell Us!
If there are any ideas or topics you?d like us to cover in our future newslet ters, let us know! We?re also open to cont r ibut ions that may benefit your fellow employees. Share informat ion about banking, finance, new technology, policy and law changes, bank events, and helpful t ips& t r icks. Please send your newslet ter submissions to the Market ing Department for review. We thank you in advance for your cont r ibut ion!
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