Departments Streamline Communications into Youth and Adult Program Subscriber Lists
By: Orange County Communications Department
Many youth and adult activities are offered every season by Orange County departments. To help the most members of the community enjoy the benefits of these programs, our departments are always seeking ways to improve their outreach efforts.
With that in mind, a thought popped up in departmental discussions, “ Wouldn ’ t it be nice for parents to be able to sign up for texts and email notifications about all County youth programs in one spot? ” For years, Parks & Recreation had utilized the Notify Me system housed in the County ’ s website. This system was already capable of sending emails and text messages to subscribers. With a little tweaking, it could readily serve the purpose. With that in mind, the decision was made to convert the “ Parks & Recreation Programs ” list to the new “ Youth Program Notifications ” list. A new “ Adult Program Notifications ” list was created alongside this change to provide an option for current Parks & Recreation subscribers who were primarily interested in activities for adults and seniors. List subscribers will continue to receive notifications from Parks & Recreation, but will now also receive information from the Public Library, the Extension Office, the Office on Youth, and other departments offering youth or adult activities. In preparation for the change, current subscribers received an email explaining the revitalization and expansion of the list, along with instructions for subscribing to the new adult list or unsubscribing if they were no longer interested in receiving information. Since the launch of the revised system at the end of December, subscriber numbers have grown for both lists. Already, more than ten youth and adult programs have been published through the notifications, with many more to come. If you are interested in receiving notifications about youth or adult programs, visit www.orangecountyva.gov/notifyme. The video linked below provides signup instructions. Example Program Notice Text Message
Page 14 | January 2024
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