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The printing of posters and their placement in the urban environment belongs to an aesthetics of sustainability. Rather than trying to completely re-make the world, this project participates in a small act of beautification, a space is created for a discussion of the environmental issues that the world now must confront. In our contemporary life of continued destruction of — and disregard for — the natural world, coupled with a government that dismisses what scientists say on the state of the environment, it is important is that we find ways to proceed. The earth can exist without us, so our focus has to be about sustaining our continued presence on the earth.
Caring for the world, even in the smallest, wildflower-scaled way, is an attempt to move toward an ethics less focussed on technology to one that is more balanced and thoughtful. Putting local native seeds in the public domain honours the specific regional environment of the Peterborough area by saying ‘I am here, I live on this land, I care for this land’. It is also about taking responsibility and, most importantly, creating an opening for discussion about the world’s big problems, such as how to sustain an environment that ensures our human survival. c
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