CORAL #f26e50
LIGHT GRAY #f2f2f2
Colors The original color palette favored maroon, gray, and denim, but your new palette shifts these tones to better balance with brighter, more vibrant hues. This adjustment enhances contrast and infuses your brand with a sense of industrial strength, confidence, and warmth. The key lies in how these colors are applied— like in this roadmap that guides your website design toward a balanced use of light and dark tones. By removing gray from your logo lettering, the brand takes on a more modern and approachable look while maintaining its professional edge.
GRAY #4f5050
DEEP RUST RED #b72a04
CHARCOAL #252626
WASHED DENIM #7ab0ce
Made with FlippingBook - Online Brochure Maker