Our Culture Playbook is designed to show you what it means to be at our best. We hope this inspires you on our path to create the most differentiated and exceptional living experiences across the country.
Culture Playbook
AN INTRODUCTION TO OUR CULTURE
“Beyond the professional realm, the at Trinity has fostered meaningful c from coast
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inclusive and nurturing environment connections and lasting friendships t to coast.”
- Phaedra McKibbon | Regional Director, South Pod
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Table o
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of Contents
Welcome Message From Sam & Todd Who Are We? Meet Greg Fowler | Managing Partner Trinity Property Consultants Redwood Construction What Do We Do? Our Values Empowerment
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Innovation Excellence Teamwork How Do We Live By Our Values? What’s Important to Us? Ways We Engage with Our People Career Development Sponsored Certification Trinity Performance Ambassador Program Mentorship Fowler Family Scholarship Who is Eligible for Scholarship? Trinity Property Consultants & Redwood Construction
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Internship Programs Making An Impact
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Volunteer Paid Time-Off Wellness Committee ESG Accomplishments Testimonials from Leaders and Team Members Achieving Greatness
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A Message From Sam Eisenman President of Trinity Property Consultants
What makes us different? We ask ourselves this question frequently. Whether working to determine why a resident would pick our community over the many options in a market, or striving to create a dynamic work environment for our team members, these ambitions tie back to one thing – our culture. At Trinity, we firmly believe that our teams, who work tirelessly on our properties day in and day out, are the most important part of our organization. We see every member of our community as contributors to our culture. We celebrate your individuality and want to support your life goals. As an organization, four core values guide us: Empowerment, Innovation, Excellence, and Teamwork. These values are the foundation of everything we do. I have full confidence that you’ll witness these values in action across all aspects of our operation, and I encourage you to carry them with you on your journey with us.
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A Message From Todd Stark President of Redwood Construction
The foundation of a community is its residents. And the foundation of this company, who supports those residents, are our employees. Through comradery, support, family, and service, we get to create a place for these thousands of residents to call ‘home’. Our company operates like a close-knit family, where we support one another and consistently recognize and celebrate hard work and dedication. From onsite to nationwide, I am truly inspired and thankful for the work we do every day for our people. This Culture Playbook is an introduction to what it means to be Team Trinity and Redwood. If you seize every opportunity, get to know your teammates, and embrace every part of our communities, then you will learn what it means to be part of the Trinity and Redwood Family.
As you join our work family, I encourage you to feel empowered, excited, and ready to take on the days’ challenges.
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We are a fully integrated multifamily owner-operator with over 35 years of history. Together, our teams perform major functions including Acquisition, Disposition, Construction, Asset Management, and Property Management.
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1,300+ Employees across all subsidiaries.
Top 20
Largest owner of apartments nationwide according to NMHC.
44K+
Apartment homes across the nation.
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Meet Greg Fowler | Managing Partner
Greg is the Managing Partner and Founder of FPA Multifamily, parent company to Trinity Property Consultants and Redwood Construction. He is responsible for the overall direction of the firm and leads the acquisitions and investor relations teams. Greg has been the general partner on over 800 real estate projects valued in excess of $20 Billion USD and has raised 14 discretionary real estate funds and acquired over 140,000 apartment units. FPA has realized over 550 apartment investments totaling over 90,000 units. Prior to forming FPA, Greg was Senior Marketing Director for Iliff Thorn & Company. He is a licensed real estate broker and holds a finance degree from San Diego State University and a professional degree in real estate development from the University of California, San Diego. He has served on the boards and investment committees of San Diego State University’s The Campanile Foundation, Santa Barbara Museum of Art, and as board treasurer at Crane Country Day School and St. Stephen’s Church. He is on the board of the National Multifamily Housing Council (NHMC) and policy advisory board at University of San Diego’s Burnham-Moores Center for Real Estate. He is a member of the Urban Land Institute (ULI), Pension Real Estate Association (PREA), Olympic Club, and The Leash Club.
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“Now more than ever, we are all relying on strong communities and social
structures. As such, we place great emphasis on improving the work environment in our communities and throughout our supply chains, enhancing the health and wellness of our people, celebrating the past, and building a cleaner and more just future for everyone.”
- Greg Fowler
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Trinity Property Consultants
Trinity focuses on property management, best in class customer service, and optimizing property value. Trinity is comprised of three secondary brands: Arrive Luxury Communities, ReNew Apartment Communities, and The Social Student Spaces.
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A collection of sought-after living spaces curated for the modern renter. Located in the nation’s most coveted neighborhoods, residents and guests alike will enjoy the proximity to major city centers with beautiful parks and gardens, entertainment, dining, and shopping. D on ’ t J ust C ome H ome , A rrive .®
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An assortment of communities with comforts such as upgraded apartment features, spacious floorplans, modernized clubhouses, sparkling pools, beautifully maintained landscapes, and more. But most importantly, find a communal atmosphere that genuinely feels like home. Discover a Community Redefined®
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Expertly curated student housing spaces that allow residents to focus on their studies and social lives. When You’re Here, You’re In
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Redwood Con
Redwood focuses on adding value to our communities through modernizing interiors, adding highly sought-after amenities, and minimizing our impact on the environment.
60K+
650+
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Properties that have been renovated.
Units that have been renovated.
Team members across the country.
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nstruction
What’s usually included in a renovation budget?
• Mep (Mechanical/Electrical/Plumbing) Repairs and Improvements • Elevator Repairs/Upgrades/Modernizations
• Site Improvements • Recreation and Amenity Area Improvements • Exterior Building Repairs and Upgrades • Interior Building Common Area Repairs and Upgrades
• Fire System Repairs • Life Safety Repairs
• Unit Interior Renovations and Upgrades • Green and Energy Efficiency Upgrades • WOW Features
• Commercial/Retail Renovations • Marketing/Signage Upgrades
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What Do We Do?
Creating Communities Across America We believe that we can leverage our operations, supply chain, and business model to create positive impact on our communities at large. At our core, we are a Top 20 NHMC multifamily owner-operator with more than 44K+ apartment homes across America.
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Upgrading apartment interiors and community amenities to improve our residents’ quality of life.
Listening and tending to our residents’ voices and needs.
Working with future residents to help them find their way home.
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Let’s create a place where people can come together, evolve from strangers to lifelong friends, and continuously motivate each other to be the best version of themselves, day in, and day out.
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When it comes to our vision of success, one word captures the core of our purpose—community.
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INTRODUCING: OUR CORE VALUES
Our core values are more than words—they’re principles that guide our decisions and actions every day. They’re what we use to judge our individual performance and reach our collective goals. These simple, dynamic principles make our work more effective and our workplace more enjoyable.
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At our organization, we believe that true empowerment stems from the value we place on innovative ideas over hierarchical titles. This core principle drives our commitment to fostering an inclusive and dynamic environment where every team member feels valued and heard. We understand that great ideas can come from anyone, regardless of their position within the company. It is the creativity, ingenuity, and unique perspectives that fuel our growth. A good idea is more powerful than an impressive title.
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Innovation
Entrepreneurial in spirit and nimble in style.
The platforms and processes that’ll work best tomorrow might look entirely different from the ones we use today. As our products, places, and procedures evolve, we design solutions with the greater good of our people in mind. To set the standard for best-in-class service, we must be entrepreneurial in spirit, and nimble in style.
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We sell with earnestness, and serve with compassion. Excellence requires a thoughtful blend of empathy, transparency, and determination. We strive for A strong community requires both intention and attention.
results at every turn and lead with kindness at every opportunity—because we know that our actions create a lasting impact on our community at large. Excellence
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We value every team member’s talents and appreciate their unique experiences. Our respect, communication, and cross-collaboration help us foster an organization-wide sense of belonging. EQ is our IQ.
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How Do We Live By Our Values?
Our team members are EMPOWERED. Our processes are INNOVATIVE. Our EXCELLENCE is achieved through TEAMWORK, and our service is second to none. At Trinity, we know that the best way to live up to our sterling reputation is to live by our core values every day.
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What’s Important To Us?
How Do We Engage Our People?
• Listening to Surveys, Reviews, and Feedback • Proactive, Anticipatory Resident Service • On-Site Resident Events and Volunteer Activities • Social Media • Community Newsletters
• Outstanding Service • Safety • Cleanliness
• Community Engagement • Professional Maintenance • Compassionate Responsive Communication
• Recognition and Appreciation • Engagement • Career Development • Training • Competitive Benefits • Work-Life Balance • Technology
• Listening to Surveys, Reviews, and Feedback • Offering Virtual Classes & Webinars on Professional Development And Important ESG Topics • Virtual Panels From Our Leaders • Annual Leadership Conference • Employee Wellness Challenges • Milestone Recognition • Mentorship Program • Professional Development Programs
• Community Leadership • Volunteerism • Donations • Environmental Stewardship and Design • Economic Development • Infrastructure Improvement
• Corporate Philanthropy • Annual Giving • Volunteer Activities • Local Outreach
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Career Development
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Our best investment is in our people. In our
collective efforts to strive for excellence, we encourage every team member to explore all of our career advancement opportunities. By empowering our team with the training, support, and opportunity, we create a nurturing environment in which career growth can truly flourish.
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Credential Reimbursement
We proudly offer certification/tuition reimbursement for the following programs: • NAA Certified Apartment Manager (CAM) • NAA Certified Apartment Leasing Professional (CALP) • NAA Certificate for Apartment Maintenance Technicians (CAMT) • NAA Certified Apartment Portfolio Supervisor (CAPS) • FMA Certified Facility Manager (CFM) We understand that education looks different for everyone, so we highly encourage you to talk to your manager about what you need to further yours. Upon review and approval, your certificate, program, or class can be elligible for reimbursement. Earning professional certificates demonstrates your commitment to your career growth and provides you with valuable insights and real-world skills you can use on the job. Certifications also validate your knowledge and skills, enhance your credibility, boost your confidence, and earn you respect amongst clients and peers. When you successfully complete an approved certification program, Trinity will reimburse you the cost associated with that program.
“One of the most impressive aspects of Trinity is the commitment to continuous learning. The company places a strong emphasis on professional development, offering a range of training and mentorship programs, and resources such as reimbursement for obtaining NAA credentials that enable employees to expand their skills and knowledge.”
KATIE BICKFORD | Property Manager, ReNew Western Cranston
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This six-month program is designed to sharpen your skills and contribute to your success as you work towards future goals in the multifamily industry. The program content and curriculum includes: Trinity Performance Ambassador Program
• Acquisitions and Underwriting • Content Creation and Social Media • Fair Housing • Incident and Accident Reporting • Internet Listing Services and Reporting • Protecting the Bottom Line • Renovation, Design, Facilities Management with Redwood Construction
• Resident Satisfaction, Retention and Renewals
• Search Engine Marketing and Paid Social • Understanding and Implementing a Budget • Marketing 101 • Lead Generation and Reporting • Intro to AI Technology
“Being in my management role, I have found a lot of support, guidance, and patience from fellow managers and above. I have enjoyed being able to go to different sites to assist. Achieving the Trinity Performance Ambassador Certification has been beneficial and eye opening to different areas of my position.”
EILEEN SPECK | Property Manager, Arrive Valley Forge
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Mentorship Our National Mentorship Program provides an intentional resource to aid in the development of team members across the company and portfolio. The mentorship program fosters an environment of learning and development through 1:1 relationships, two-way shared real-world experiences, and professional guidance. This program allows team members across all levels, specialties, and regions of the company to gain exposure, knowledge, and invaluable advice.
FOR THE MENTOR • Exposure to a Diversified Talent Pool • Enhancement of Coaching, Leadership, Management, and Recruiting Skills • Sense of Purpose and Satisfaction through Helping Others • Reverse Mentoring (Learning from the Mentee as Well)
FOR THE MENTEE • Exposure to New Experiences, Roles, and Perspectives • Support for Current Role
• Guidance on Career Growth • Networking Opportunities • Confidence Building • Accountability
“During the 2022 mentorship program, my mentor put me in contact with Libby, a Regional Director in the Pacific Northwest. I was introduced as an Assistant Manager looking to move up, willing to move, and someone who was willing and ready to take on additional challenges. Within three weeks of our introduction, I interviewed for a Multi-Site Community Manager position.”
COLEMAN FERGUSON | Multi-Site Property Manager, Arrive Belay & Noba
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Fowler Family Scholarship Since 2014, The Fowler Family Scholarship Program has awarded scholarships for high- achieving high school seniors and college students seeking to complete higher education at accredited two- or four-year colleges, universities, or Career Technical Education programs. Scholarships are awarded to qualifying team members and their dependents.
We welcome full-time, non-executive employees who have completed over 12 consecutive months of service and/or their dependents (as defined by the IRS) to apply for tuition assistance through the Fowler Family Scholarship Fund. Team members also have the opportunity to pursue Career Technical Education through accredited trade and vocational institutes and accredited apprentice programs in addition to undergraduate programs. Who Is Eligible For The Scholarship?
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Ashley Fenwick Marine Sciences & Biology Major at St. Mary’s College of Maryland Dependent of Allison Mills, Area Manager - Mid-Atlantic North
Ceili Mahoney Biochemistry Major at the University of Washington Dependent of Andrew Mahoney, Highway West Vacations General Manager at King Pine Ski Area Christopher Driver Supply Chain Management Major at the University of Tennessee Dependent of Karlos Murphy, Senior Facilities Manager at Arrive Upper Kirby Erika Torres Psychology Major at Lewis University Assistant Property Manager at Arrive Oak Brook Heights Hailey Nixon Retailing & Consumer Science Major at the University of Arizona Dependent of David Nixon, Redwood Renovation Specialist Jacob Seibert Sports Management & Construction Science Major at Blinn College Dependent of Trent Seibert, Redwood Director of Construction - Southwest Pod Kenneth Braxton Registered Nurse Major at Oakland University Dependent of Melissa Beason, Assistant Property Manager at The Social North Charles
Melanie Edfors Business Management Major at Waubonsee Community College Area Manager - Midwest Midalis Quinones Business Management Major at Midland College Multi-Site Assistant Property Manager at ReNew North Park I & II Sasha Phillip Business Administration Major at Middle Tennessee State University Property Manager at The Social Blue
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Trinity Property Consultants & Redwood Construction Internship Program
We are committed to promoting Real Estate as a rewarding career-path for college graduates and reaching first generation college students by hiring Interns from all over the country. Each year, we recruit entreprenuerially-spirited Interns with can-do attitudes from select universities and programs. Our Interns advance their career knowledge in an ever-growing multifamily industry through hands-on operational experiences.
Our internship program combines in-class theory with real-world applications. Under the direct supervision of assigned mentors, the program allows Interns to work side-by-side with our team of professionals to create a thriving and captivating living experience for renters across the country.
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“My internship experience served as a great introduction to the industry and motivated me to work hard towards a successful future in the multifamily industry. I learned some vital information about different software, management methodologies, techniques, and reports associated with successfully running a property. The most valuable part of my internship was the connections I made with the on-site team I worked with, my fellow interns (all of whom have wonderful future aspirations), and the executives and corporate team at Trinity Property Consultants, Red Tail Residential, and Redwood Construction. I would recommend this internship to anyone wanting to succeed in this industry!”
SAMER KATTIH | Middle Tennessee State, Junior Major: Management & Public Policy
“Overall I feel that my internship with Trinity allowed me to see property management from every perspective. From living on site, working alongside the maintenance team, and working in the leasing office I was able to quickly adjust and contribute to the day-to-day operations. I would say that the most valuable part of my internship was working alongside the maintenance team because they are truly the backbone of a successful multi-family property. Working alongside them also allowed me to better assist residents. Aside from this I would say that my favorite quote from the internship was, ‘Our residents do not live where we work, we work where our residents live.’”
JAYLIN JONES | The University of Mississippi, Senior Major: Business Administration
“I couldn’t have asked for a more enriching summer. The opportunities and support I have been provided with Trinity have been exceptional. I have learned so much about my skills and strengths because every step of the process is truly hands-on. From working in new cities to being given challenging problems that are important to the company, you have real responsibility and the training that allows you to exceed at every step!”
KIARAH WARD | Georgia Southern University, Senior Major: Finance
“After my summer internship with Redwood, I am proud to say I have honed my project management skills in construction, focusing on effective coordination, resource allocation, and efficient site management. I have grown both as an individual and a professional in the world of real estate.”
AARON YAZDI | The University of Southern California, Senior Major: Real Estate Development
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Making An Impact
At Trinity, we believe in not only excelling in our professional endeavors, but also in making a positive impact in the communities around us.
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Volunteer Paid Time-Off
Volunteering not only benefits those in need, but also brings personal fulfillment and a sense of purpose to those who give their time. It’s an opportunity for us to connect with our communities, learn new skills, and strengthen our bonds as a team. Here are a few reasons why utilizing your volunteer time is a great idea: Team Building: Volunteering together can strengthen our team dynamics. It provides an opportunity to collaborate outside of work and build a stronger sense of unity. Personal Growth: Volunteering often exposes us to new experiences and challenges, allowing us to develop new skills, gain valuable perspectives, and grow as individuals. To make it easier for you to get involved, we offer 16 hours of volunteer time to each team member annually. Whether you choose to volunteer individually or as a group, every contribution counts.
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Wellness Committee
Our Wellness Committee actively engages with team members, nurturing a sense of community and camaraderie. As a result, our committee has made a profound impact on our company culture, elevating employee morale, fostering a spirit of excellence, and driving innovation across our organization.
A few key initiatives include: • National Fitness Challenges • Virtual Workshops on Health & Wellness • Financial Wellness Programs • Life Coaching
Our inclusive approach ensures that our challenges are accessible and welcoming to all team members, regardless of their wellness level. From walking challenges, to thought-provoking guest speakers that ignite innovation, we are dedicated to cultivating a culture that champions healthy living and work-life balance.
ESG Accomplishments
We are committed to implementing aspiring environmental and social initiatives that enhance investment performance, operational efficiency, overall satisfaction and quality of life for both our team members and residents. We evaluate new initiatives based upon return on investment, materiality, responsible investment principles and enhanced sustainable performance so that we may progress on UN sustainable development goals most closely tied to our global citizenship priorities.
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Testimonials
In my time in this industry I’ve worked with four different companies who are all so vastly different from each other, Trinity has been the very, best company and environment that I’ve ever been a part of. Every part of my experience, from inquiring about a job, to being promoted, felt encouraging and welcoming. From my first day being told that if I ever needed anything I could reach out to literally anyone and get a response, I figured, ‘Yeah I’m sure, that’s what they all say.’ And then I was absolutely astounded when I was shown that being valued and heard is a huge part of what Trinity prides themselves on. I’ve always known I can reach out to my peers, fellow management, or upper management, and have always been seen as an equal. My concerns or questions are listened to and addressed.
When something terrible happened in my personal life I was amazed at how genuinely it was accepted and handled by those around me. From my direct supervisor, to People Operations, everyone was making sure that I was okay. And not in a ‘when can you come back to work?’ sense. But in a genuine ‘how are you feeling? Are you okay?’ way that I’ve never experienced from an employer. I could go on and on about my amazing experience with Trinity, but what it comes down to is this: when you’re a part of this company, a part of this community, you are valued. Your thoughts, feelings, opinions, and ideas are recognized and appreciated. I will forever be grateful for finding Trinity and I look forward to learning everything they have to teach me and all of the experiences that come along with it.
Tiffany Schutlte | Property Manager at ReNew ParkONE
Trinity has restored my faith in being part of the workforce. After having been laid off 3 times in 3 years due to companies being unable to recover from the pandemic, I had lost hope in the idea of working for another management company. Trinity has been a breath of fresh air and has checked off two of the most important boxes on my wish list: company stability and opportunities for growth. In one year, I managed to earn a promotion, which led to nine new sites to my original portfolio. I think it’s safe to say that Trinity is moving in the right direction and I’m here for it! I have never felt so welcomed, valued, heard, and appreciated as I do at Trinity. I can honestly say that I love my job!
Many of us underestimate the importance of our mindset in everything that we do. Nothing can happen in the material/physical plane until it has first been realized in the mental plane. In keeping with Trinity’s core values of empowerment, innovation, excellence and teamwork, the wellness committee has launched a challenge that geared toward improving each employee’s wellness from the mindset, physical and emotional standpoints.
Margo Lewis | Regional Commercial Property Director, Midwest & East Pod
What I love most about Trinity is the team. The culture that Trinity have developed is second to none. They encourage us and empower us to be successful, they really create an environment that the employees can thrive and succeed. One team, one goal.
Working for Trinity has been such a refreshing experience. From the overwhelming support we receive to the amount of value that’s placed on each employee, is amazing. At Trinity you are heard and everyone’s input matters. I’ve never seen a company move so swiftly to address employee concerns. If I know nothing else about the company culture, I know that I am valued. Thats the Trinity way.
Justin Craig | Floating Facilities Technician, South Pod
Anthony Mora | Sr. Facilities Manager at Arrive Clairemont
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This collaborative approach not only strengthens our team but also enhances the quality of service we deliver to our communities. A defining moment that truly showcased Trinity’s values and integrity was during a challenging time when an explosion occurred at the community I oversee. Witnessing the swift and compassionate response from Trinity, as team members from across the company rallied together to provide support, was truly inspiring. Their hands- on approach, coupled with genuine care for our residents and team members, reaffirmed my belief that Trinity is more than just a company – it’s a family. In essence, my journey with Trinity has been marked by growth, support, and a shared commitment to excellence. I am proud to be part of such an amazing organization, where every day presents new opportunities to make a meaningful difference in the lives of others.
Joining Trinity was a career-defining decision for me seven years ago, and it’s a choice I’ve never regretted. Throughout my journey with Trinity, from managing facilities in various communities to now holding the esteemed position of Senior Facilities Manager, the company has been an unwavering pillar of support and growth. Trinity’s commitment to employee development is unparalleled. They’ve provided me with ample opportunities for personal and professional growth, allowing me to evolve into the role I hold today. One of the highlights of my career here has been spearheading a learning and development course for my pod’s facilities team members. It’s immensely gratifying to share knowledge and empower others within the organization. Moreover, Trinity’s dedication to fostering a culture of collaboration and knowledge sharing is commendable. I’ve had the privilege of extending my expertise to different states, assisting in training and development initiatives across various sites.
Reginald Muro | Facilities Manager at The Heights at Dunwoody
During my 4 years with Trinity I have had the opportunity to travel and work in the Midwest, PNW and now Southern California. It has been an incredible journey of growth and development. That development by mentors and peers has taken me from an onsite Property Manager position to an Area Manager for Santa Monica, Thousand Oaks and Santa Clarita. Trinity encourages and empowers you to explore new ideas and take on challenging projects, leading to career advancement.
I have loved calling Trinity home for the past 6 years! Our company culture is top tier and seeing the overall vision that Trinity has put in place come to life has been so rewarding. In addition, there really is nothing better than promoting from within, and I have been fortunate to see career growth within my own team members and have also loved seeing my colleagues career growth throughout the years. Leadership is a priority with Trinity, and I have been so fortunate to have worked under and alongside some of the absolute best!!
Melissa Means | Area Manager, Southern California
Ryan Prohaska | Area Manager, Southern California
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Achieving Greatness As engineers of our own success, we cultivate the confidence it takes to dream big and leverage the resources, training, and support that make our aspirations possible. You have an undeniable potential for greatness, and—by exemplifying empowerment, innovation, excellence and teamwork—you have the opportunity to realize it.
As you embark on your journey here at Trinity, remember to use the power of your voice, think outside the box, and most importantly, lean on your people.
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