Nocturnal Noshings
E mily Banks was working for an Israeli e-commerce company and out on the town with friends when she met Alon Steinbach, a na- tive of the Ramat Aviv neighbourhood in North Tel Aviv. The pandemic spurred them to move together to her hometown of Toronto. While she was looking for a job, and he was waiting for a student visa to be approved, the hungry couple got into baking late into the evening— and decided to find out through online postings if other people wanted fresh cookies delivered to their door. The response was enthusiastic enough for them to start a Midnight Cookie store in the Yonge and Eglinton neighbourhood where 27-year-old Emily grew up; a second location recently opened near Christie Pits. “There are always two re- actions,” says Emily. “OMG! Hot cookies all night is the best idea ever. And do you really have customers until 2 or 3 a.m.?.” Now she and 25-year-old Alon get nightly lessons in which flavours are popular after dark. (Kinder chocolate, primarily, but Amsterdam and Red Velvet too.)
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