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users. You can book all your reservations directly through its app or online, saving you from juggling many. It’s all on one platform. However, the biggest perk Expedia offers is one many users may need to rely on this summer as we transition away from a COVID-19 gridlocked world. As our friends at NerdWallet explain, Expedia reigns supreme when it comes to the last-minute deal. This summer is all about your comfort level. Maybe you want to find an outdoor oasis. Or maybe you want to return to Las Vegas or Disney World, but you want to see how these places continue to open up. This is where a last-minute deal can come in handy. Rather than booking immediately, you can take time to watch this evolving travel situation and book your vacation at a bargain rate just 14 days or less from when you plan to travel. This could help you score the best deal on a hotel room, flight, or vehicle without compromising the flexibility of timing that may be necessary this summer. And for those who want to save even more, as NerdWallet points out, Expedia also allows you to opt for travel bundles or book certain parts of your trip at more cost-convenient times. Let’s make this summer one to remember! Our challenge to you is to book that vacation, step away from the business for a few days, and cash in on some well-deserved relaxation. Safe travels!
Mailchimp: It’s More Than Just Emails Meet the Monkey That Can Boost Your Business
digital marketing services. Instead, you could try one of the cheaper marketing options, Mailchimp’s
can better target their marketing. These tools include segmentation options, behavioral targeting, predicted demographics, regular reports on sales and campaign performance reports, smart recommendations, A/B testing, surveys, and more. If you’re surprised that all of those things are rolled into Mailchimp, join the club! It’s amazing the platform does so much. Still, it’s not an ideal tool for everyone. The company itself suggests that e-commerce and retail businesses, mobile and web apps, startups, agencies and freelancers, and developers will get the most from its services. If your business is largely offline (e.g., you run a dental office or heating and cooling company), you might not need to spend the full $299/month for a premium Mailchimp marketing membership that includes all of the
website and commerce tools or its transactional emails.
Both the marketing and website and commerce tools have a free option, so you can test them out today at no cost. An email builder is included in the free marketing option, but if you want to try the mass transactional emails, they come in blocks of credit for 25,000 emails and start at $20 per block for 1–20 blocks (1–500,000 emails per month). The more blocks you buy, the cheaper the per-block price gets. Visit Mailchimp.com to learn more.
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