Tech Highlights & Strategic Moves- F&B
COFFEE. AI. NO CASH. ACT REDEFINES THE REGION’S RETAIL EXPERIENCE
ACT, Social Specialty Coffee, and Prepit unveiled a bold step forward in hospitality innovation with the launch of the region’s first AI-powered, fully cashless coffee store setting a new standard for smart retail experiences. During a dynamic panel discussion, Omar Abou Shady, Director of ACT’s F&B Business Unit, joined Moataz Abdellatif (Founder & CEO of Social) and Karim Hussein (CEO of Prepit) to explore how this groundbreaking concept reshapes the guest experience through integrated AI, digital loyalty, and frictionless transactions.
From personalized rewards to real-time data insights, the store exemplifies the power of connected technologies in modern F&B. ACT played a pivotal role in building the digital infrastructure ensuring seamless system integration, operational efficiency, and a scalable path for future growth.
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