RESIDENTIAL | COMMERCIAL | INVESTMENT | HOME DECOR & RESOURCES • VOL. 2 ISSUE 1
WWW.ONTHEMARKET-PEI.CA
MEDIA KIT 2025
STRATFORD BEAUTY 3800 SQ/FT | 5 BED | 3 BATH
COVER PROPERTY PRESENTED BY Rebecca Gallant 902.213.5376 rgallant@rebecca_sells.ca www.rebecca_sells.ca
PEI LIVING &
On The Market Created by
ABOUT US
MICHAEL THOMPSON
Michael Thompson is the owner of Odyssey Virtual Inc. Odyssey Virtual founded in 2017 and remains Prince Edward Island’s top real estate marketing firm producing advertising material for thousands of PEI homes, government entities, and businesses. With a degree in marketing and seven years of professional photography, video production, Advanced UAV drone operations, and online marketing, Michael brings a unique set of expertise to On The Market.
Student Entrepreneur of the Year in 2018, and Emerging Business Excellence finalist in 2021.
JACQUI CHAISSON
Jacqui Chaisson is the CEO of Little Bird Publishing and publisher/ graphic designer of PEI Living magazine. PEI Living magazine launched in 2017 and is the Island’s only lifestyle magazine. With 27 years of experience publishing gloss magazines, a community newspaper, a real estate guide and numerous additional projects, Jacqui brings a wealth of knowledge to On The Market.
Jacqui is a self-proclaimed topography addict and layout perfectionist who takes pride in every venture.
Entrepreneur of the Year in 2009 (Brockville, Ontario) she never turned down an opportunity for another project.
On The Market is the Island’s newest cutting-edge real estate magazine. A collaboration between PEI Living, PEI’s only lifestyle magazine, and Odyssey Virtual, PEI’s top real estate marketing company.
COMPLETE MARKETING
EACH ISSUE
10-15k copies distributed FREE tip-to-tip
Professional photography
Twelve issues/year
Social Media: Facebook, X, Instagram
Minimum of 32 pages
Active website: onthemarket-pei.ca
Cutting-edge design & layout
Available to read online 24/7
Engaging editorials to enhance shelf-life
Added online marketing opportunities
ENHANCED SHELF-LIFE
Each edition will feature an engaging editorial designed to inspire readers to keep the issues and share them with friends and family. “On The Market” will provide valuable resources from trusted Island businesses, including mortgage brokers, financial advisors, home renovation experts, custom builders, tradespeople, interior designers, and more.
More than just real estate!
Capture the market before they make plans to buy or sell with engaging content relevant to their lifestyle. Become a trusted resource!
On The Market is a captivating blend of stunning property showcases, expert market insights, and the vibrant lifestyle that makes PEI a sought- after destination. Whether you’re a first-time home buyer, a seasoned investor, a commercial investor, or simply interested in real estate, On The Market is your go-to resource for navigating the thriving PEI real estate market. Ready to revolutionize your real estate brand? Let’s embark on a journey that not only meets but exceeds your goals. Elevate, captivate, and dominate your market!
On The Market delivers visually stunning content tailored to the real estate market in PEI. On The Market provides a comprehensive resource for buyers, sellers, and industry professionals alike.
CUTTING-EDGE DESIGN
On The Market also offers a digital version, via our digital platform. The digital site is heavily promoted through social media platforms, extending its reach to a broader audience. The digital edition also features interactive elements such as live hyperlinks, allowing readers to instantly access property listings, agent information, and more with just a click. The print version benefits from Island-wide distribution, strategically delivered to high-traffic locations, ensuring premium readership from tip to tip across PEI. Additionally, On The Market will be inserted into each edition of PEI Living Magazine.
YOUR MARKETING WORKS 24/7
ISLAND-WIDE DISTRIBUTION
This blend of professional design, multimedia integration, and smart distribution positions On The Market as an essential resource in PEI’s real estate market and related businesses.
PROFESSIONAL DESIGN
We offer complementary design services. Our graphic designer has over 20 years experience with Adobe Creative Suite and produces cutting edge designs and layouts that grab the readers attention.
NET FULL COLOUR (PER ISSUE)
2500 900 1750 1100 925 1000
FRONT COVER ( Includes two pages inside) ONE-PAGE TWO-PAGE BACK COVER
Sign a contract for the year and save 10%
INSIDE COVER (Front or Back) ONE-PAGE Agent PROFILE* HALF-PAGE ONLINE DIGITAL PAGE
600 300
* Includes professional writing and photography (each additional page $800)
Full payment required within 24 hours of booking to guarantee placement. Booking is not official until paid in full.
Front and back cover positions can only be booked once every twelve issues by the same agent or brokerage.
Front and back cover can contain one listing/development only
We offer no exclusivity to advertisers.
Front cover images and creative are led by On The Market.
Full Page with Bleed: 6.25” X 10” Add .25” bleed on all sides
FULL PAGE (with margin) 5.75 X 9.35”
HALF-PAGE (H) 5.75” X 4.62”
AD SPECS
PRINT REQUIREMENTS Supplied ads should be high resolution PDF files with all fonts & images embedded. (Changes or revisions are the responsibility of the advertiser) All graphics used within your files must be CMYK. Photographs need to be a minimum of 300 dpi at the size they are being used. No photograph should be re-sized more than 20% up or down to ensure good reproduction. Line art should be a minimum of 900 dpi. File formats should be tiff, jpeg (high resolution) or eps only. Other file formats will not reproduce well. All fonts must be Type 1 embedded or converted to curves/outlines before submission. Our printing process uses a 150 lpi. Logos should be provided as vector or eps file formats to ensure correct colour. PROOFING & APPROVALS On The Market will not be responsible for errors in content for advertising, editorials or advertorials after final approval has been received. No compensation will be offered for printed errors after the approval process has been completed. It is the advertisers responsibility to check all content for mistakes during the proofing process. No revisions are possible or can be made after the print deadline date. SUPPLIED ADVERTISING CONTENT All copy subject to the approval of the publisher, who reserves the right to reject, discontinue or omit any advertisement or cancel any advertising contract without penalty. Right reserved to place the word “advertisement” over any paid announcement. On The Market reserves the right to refuse or reject any supplied advertising that does not adhere to the quality standards of the publisher. Supplied content must be forwarded a minimum of two weeks prior to deadline unless agreed by both the client and On The Market. LIABILITY The advertiser and advertising agency assume liability for all content, including text, representations and illustrations in advertisements printed and also assume responsibility for any claims arising there-from made against the publisher. Publisher will not be responsible for reproduction of colour advertisement unless fully registered material is supplied. Make-good insertions will not be granted on minor errors which do not affect the value of the whole advertisement. Publisher’s liability will not exceed the cost of that area of space occupied by the error, whether the errors due to the negligence of its servants or otherwise. There shall be no liability for non-insertion beyond the amount paid for such advertisements.
Any design & layout questions please contact Jacqui Chaisson jacqui@onthemarket-pei.ca 902.394.7499
To reserve your marketing position:
Michael Thompson mike@onthemarket-pei.ca C: 902.439.0675
DISTRIBUTION - SEASONAL DISTRIBUTION TO CAVENDISH, ETC NOT INCLUDED
Charlottetown: Nissan Pro Oil Source for Sports
Hillside Motors APM The Lucky Bakery Fair Isle Ford Apex Auto Cedar’s Eatery Home Hardware Carstar Timothy’s Coffee Sams Restaurant
Sam’s Restaurant Receiver Coffee Esso Wally’s Pharmasave Cornwall Independent Kensington: Greco Robins Subway Willow Bakery C&B Bakery Independent Grocery Castle Kent
Backwoods Burger Tyne Valley Dylons O’Leary Gas O’Leary Home Hardware O’Leary Rink Co op Grocery
Keller Williams Sleep Concept Sobeys - Allen St Ultramar Most Wanted Pawn Global Pets Murphy’s pharmacies Vankampens Superstore Tosh Co Kia Queens Arms Esso Subaru Remax Charlottetown Honda Hyundai Waterview Dental Fair Isle Ford
Bakery/Cafe Bloomfield: Gas Kent Greco
Exit Reality Old Triangle Stratford Pizza Rona Blockhouse Barber Maid Marions Markan (3 locations) Buns & Things Canadian Tire Key Murray Law Quiznos Sobeys (2 Locations) Stewart McKelvey Casa Diva Superstore (2 locations) Birt’s Furniture Royalty Crossing The Alley MacArthur’s Appliances Jack’s Pizza Dows Mattress Dino’s Pizza Inspired Living M&M Furniture Mel’s Hearth & Ember Deluxe Paint Muccho Burito Metro Home Hardware (Riverside)
Grocery Tignish: Our Family Traditions Home Hardware
Ruby’s Corner Coulson Realty Mels
Co op Irving Alberton: Rink Robins Timber Mart
Summerside: Tim’s Irving Shell Kia Most Wanted Go Girl Fashions Silver Fox Entertainment Harbourside Theatre Furniture Gallery Water St. Furniture Maud Home Service PEI Remax Century 21 Royal LePage Home Hardware Leon’s Brother’s Two
East of Stratford: Morell: Bakery Co op Irving Gas Souris: Independent Grocery Home Hardware Pharmasave Tims
Coldwell Realty Provincial Realty Surplus Furniture Famous Peppers Wine Kitz Bar 1911 Founders Hall Mazda
Homelife Realty Gold Key Realty Toyota Island Hot Tubs Water St. Fish & Chips Reactive Health Kettle Black Mitzibishi Provincial Realty Churchill Arms Volkswagon Confederation Court Mall Receiver Coffee Reliable Motors Royal LePage (Confederation Court Mall) Cork & Cast Affordable Car Company Downtown Dental Kent Building Supplies Royal LePage (John Yeo) King Car The Gallery Century 21 (St. Peters Rd)
Montague: Superstore Bogside Copper Bottom Lucky Bean Beck’s Furniture CBDC Down East Mall Georgetown: Maroon Pig Shoreline Design
Wilson Dodge Ford Speedy Glass Chevrolet Casley Auto Irving Kent Novus Glass Dinos
Stratford Esso Home Hardware Lone Oak (Fox Meadows) Subway Taco Boyz
Evermore Brewery Prestige Kitchens China Star A-1 Pizza Receiver Tops to Floors County Fair Mall Sobeys Canadian Tire
Irving (Mount Albion) Stratford Pizza Corner Wendall Taylors Pownal Rink Mezza Mels (Petro Can)
Duffy’s Sobeys
Cornwall: APM Centre Boom Burger
West to Tignish: Wellington Gas/Grocery Richmond Gas
Wine Kitz Leonard’s
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