AD SPECS
PRINT REQUIREMENTS Supplied ads should be high resolution PDF files with all fonts & images embedded. (Changes or revisions are the responsibility of the advertiser) All graphics used within your files must be CMYK. Photographs need to be a minimum of 300 dpi at the size they are being used. No photograph should be re-sized more than 20% up or down to ensure good reproduction. Line art should be a minimum of 900 dpi. File formats should be tiff, jpeg (high resolution) or eps only. Other file formats will not reproduce well. All fonts must be Type 1 embedded or converted to curves/outlines before submission. Our printing process uses a 150 lpi. Logos should be provided as vector or eps file formats to ensure correct colour. PROOFING & APPROVALS On The Market will not be responsible for errors in content for advertising, editorials or advertorials after final approval has been received. No compensation will be offered for printed errors after the approval process has been completed. It is the advertisers responsibility to check all content for mistakes during the proofing process. No revisions are possible or can be made after the print deadline date. SUPPLIED ADVERTISING CONTENT All copy subject to the approval of the publisher, who reserves the right to reject, discontinue or omit any advertisement or cancel any advertising contract without penalty. Right reserved to place the word “advertisement” over any paid announcement. On The Market reserves the right to refuse or reject any supplied advertising that does not adhere to the quality standards of the publisher. Supplied content must be forwarded a minimum of two weeks prior to deadline unless agreed by both the client and On The Market. LIABILITY The advertiser and advertising agency assume liability for all content, including text, representations and illustrations in advertisements printed and also assume responsibility for any claims arising there-from made against the publisher. Publisher will not be responsible for reproduction of colour advertisement unless fully registered material is supplied. Make-good insertions will not be granted on minor errors which do not affect the value of the whole advertisement. Publisher’s liability will not exceed the cost of that area of space occupied by the error, whether the errors due to the negligence of its servants or otherwise. There shall be no liability for non-insertion beyond the amount paid for such advertisements.
Any design & layout questions please contact Jacqui Chaisson jacqui@onthemarket-pei.ca 902.394.7499
To reserve your marketing position:
Michael Thompson mike@onthemarket-pei.ca C: 902.439.0675
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