Sensitive
Sensitive
WaterWipes® are the world’s purest wipes for sensitive skin WaterWipes® was created by our founder, Edward McCloskey, after his newborn daughter developed a diaper rash on her sensitive skin. After an extensive search, he couldn’t find a baby wipe that didn’t contain numerous ingredients, so he decided to make his own. Many years later, after a lot of hard work, testing, and scientific research, WaterWipes® was born. Pure and gentle for the most delicate skin, but with the convenience of a baby wipe, WaterWipes® are purer than cotton wool and water. Healthcare professionals in 50 countries around the world are discovering the benefits of our gentle and effective WaterWipes® for their patients (babies, children, adults, and seniors) with sensitive skin. WaterWipes® are available in all major retailers and online. Through scientific studies, publications, and expertise, WaterWipes® have been shown to be the world's purest wipes for sensitive skin.
WaterWipes® cleans and is gentle on sensitive skin Did you know that 71% of people identify as having sensitive skin*? 96% of Dermatologists agree that WaterWipes® is the #1 wipe choice for sensitive skin**
Sensitive Skin Cycle
The Itch / Scratch Cycle
Trigger generates itching
Skin feels itchy
Scratch
Skin scratched
Allergens, Irritants, Bacteria
Moisture Loss Inflammation
Skin barrier damage Penetration of irritants and allergens Irritation causes more itching
Rash Flakiness
Inflammation
Skin surface damage
Irritants penetrate skin
Tips when choosing skin wipes for those with sensitive skin: • Fewer ingredients may be better than more ingredients. • Choose products that do not leave residue on the skin. • Choose products with 0% alcohol and 0% perfume. • Be mindful of the ingredients list.
Eczema Skin Sensitive Skin
Healthy Skin
*The State of Skin Sensitivity Report, Aveeno, 2022 **Source: 272 Dermatologists at AAD, USA, 2024
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