The Saudi tourism economy in numbers
TOURISM #S
RELIGIOUS TOURISM
TOURISM INVESTMENT
2025 123MN Visitors +6% YoY $81.1BN Spend +7% YoY 29.3MN International arrivals $47.1bn spend Q1 2026 37.3MN
2025 19.5MN Foreign pilgrims +5.4% YoY 2026 1.707MN ECONOMIC IMPACT $178BN GDP contribution (2025) +7.4% YoY Outpacing growth 4.1% global 5.3% Middle East 46% Share of ME T&T economy 8.2% Growth in visitor spending Hajj pilgrims +2.04% YoY
$800BN Committed to 2030 +$3BN Investment in 2025
$1TN Value of Saudi giga-projects
Visitors +8% YoY
VISION 2030 TARGET 150MN+ Visitors
DOMESTIC
2025 93.3MN Trips $33.9BN Spend Q1 2026 28.9MN Visitors +16% YoY
Outpacing 3.2% global growth 1MN+ Employed in tourism
18 | WTM SPOTLIGHT RIYADH 18 | SPOTLIGHT RIYADH
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