C
TYPE
STATEMENT
MY SCORE (1–5)
My actions are aligned with my values, consistently applied to everyone I give fair and consistent feedback, without bias or favouritism I maintain regular and equitable communication with everyone The team can predict my reactions, creating psychological safety Everyone receives constructive feedback that helps them grow Each person feels they are treated fairly, with equal access to information I honour my commitments to everyone, not only to senior leaders I admit when I do not know or when I have made a mistake I am transparent about my decisions with all stakeholders People seek me out for guidance when facing challenges The team trusts that I will acknowledge my mistakes Everyone has access to information and to the reasoning behind decisions I take risks for the common good and help others do the same I speak up against unfair practices, regardless of the cost I make difficult decisions promptly, while remaining open to feedback Everyone feels supported when taking courageous positions People feel safe challenging the status quo The team sees me modelling courage in all situations I seek diverse perspectives and unconventional ideas I dedicate time and resources to experimentation, accessible to all I create creative moments suited to different working styles Creative ideas from everyone are valued and implemented Innovation emerges from diverse sources, not only from senior leaders Everyone feels safe sharing “wild” ideas
What I do (Behaviours)
CONSISTENCY
PART 1: Assessing the gap between what I do and what other experience (15 minutes)
Applying values and standards reliably and fairly
What others experience (Outcomes)
What I do (Behaviours)
CREDIBILITY
Earning trust through follow-through, transparency and competence
What others experience (Outcomes)
What I do (Behaviours)
COURAGE
Taking calculated risks and challenging the status quo
What others experience (Outcomes)
What I do (Behaviours)
CREATIVITY
Generating new ideas through psychological safety
What others experience (Outcomes)
40 THE 7C LEADERSHIP COMPASS FOR MORAL AMBITION 2025 JONATHAN NORMAND. CREATIVE COMMONS LICENSE
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