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LIVE WITH JQ
YOUR CLIENTS DESERVE BETTER 2026 THIS IS WHAT BETTER LOOKS LIKE
Hey everyone...thanks for being here. If you made time to show up today, you’re investing in your growth. That matters. This isn’t a lookbook session. This is a revenue session. MY GOAL IS SIMPLE: I want you to leave here thinking differently about your customers and your business. We’ll walk through product through a growth lens — not a catalog lens. And know this...my HPG team and I are here to support you beyond today.
Cheers,
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LET'S CONNECT ON SOCIAL MEDIA
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POSITIONING LABELS (CATEGORY NAMES) Before I show you product, I want to challenge you. What do you call what you sell? If you’re still saying “giveaways,” that’s a problem. You’re building zero value into your work. What do your clients call it? Promo? Swag? Promotional products? Category names that create value:
Identity Gear Engagement Tools Impact Goods Experience Merch Rep Gear
We are not “giving things away.” We are building brand identity. We are creating engagement. We are driving impact. LANGUAGE SHAPES VALUE.
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Impact Goods Uniform Add ons Survival Gifts of Joy
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CASE STUDY: The Impact Business Card I use this as my business card.
Why It Works • It’s useful • It creates a reaction • It doesn’t get thrown away • It keeps my brand in someone’s pocket This is an Impact Good. Where It Fits • Trade Shows • Events • Community Outreach • Golf Tournaments • Blue-Collar Workforce • Education • Eco Campaigns It’s not just a product. It’s positioning.
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PC30BB | FIRST LINE BAMBOO BANDAGES 5 PACK
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Diestruck Soft Enamel Lapel Pins
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3550 | Ripstop First Aid Kit
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EVERYDAY ESSENTIALS. ELEVATED.
These aren’t “little add-ons.” They’re impact goods. Why? Because every single one of us buys these at retail. Mints live in trucks, backpacks, purses, desks, golf bags. Pens and pencils live in meetings, job sites, classrooms, airports, hospitals.
We all carry them. We all use them. We all replace them.
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IMPACT GOODS:
Revenue Angles for Distributors
• New hire kits • Safety month campaigns • Community outreach gifts • Admissions welcome packs • Team travel kits
• Corporate stores/Company stores • Emergency preparedness initiatives
These are not giveaways.
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GPCU6356PREM | Premium Touch Screen Knit Gloves
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FBPESUB1 | Sublimated PET Festival Bracelet
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DSLC4 | Diestruck Shoelace Charm
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NFCBEC124CP | Full Color NFC EcoConnect Can Cooler
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PM02KP | Twist & Pout Mints
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1476 | Build-It™ Mechanical Pencil Set
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Impact Goods Uniform Add ons Survival Gifts of Joy
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765EV | EZ Clip Keyholder
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Where the Accousticks Wireless Over Ear Earbuds Win: Think density. Think movement. Think safety. United States: Top Metro Targets 1. New York City Commuters. Cyclists. Runners. Finance. Healthcare. People moving all day who cannot lose environmental awareness. 2. Los Angeles
Outdoor culture. Fitness. Travel. Creative class. Walking, cycling, commuting with traffic everywhere. 3. Chicago Urban commuting. Transit workers. Medical districts. Year-round movement in high-density environments. 4. Houston Energy sector. Industrial workforce. Medical center. Blue-collar and white-collar blending movement + safety. 5. San Francisco Tech. Startups. Cyclists. Public transit. People moving through crowded streets daily. Canada — Top Metro Targets 1. Toronto Financial core. Healthcare. Dense commuter traffic. Urban professionals walking + cycling daily. 2. Vancouver Outdoor-first culture. Coastal cycling. Active lifestyle. Movement + environmental awareness is everything.
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98431 | Accousticks Wireless Over Ear Earbuds
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92011 | Clippin' Glasses Holder
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98380 | The Slim Wireless Power Bank
97019 | Workflow Flight Attendant Travel Caddy
97039 | Workflow Coordinator Small Backpack
97041 | Workflow Commuter Carry-All
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99340 | Lumaray Clip-On Flashlight
SG04GC | Opty Eyeglass Case
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701270 | Spinnergy Wireless Earbuds
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75012 | Halden Kollection Narvik Pack
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Impact Goods Uniform Add ons Survival Gifts of Joy
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TRFL9158 | Aquilera Personal Panic Alarm
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KSMT | Keyforce Multi-Tool
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L307COB | reNew Rechargeable Emergency Safety Light
701271 | Knoxclip Key Organizer
¢ …
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99037 Lit-Erature Clip-On Reading Light
701247 Bamhub USB Hub
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98011 | Toasteez 3In1 Handwarmers & Power Bank
PC39EP | Hushies Loop Ear Plugs
LK35LMS | Moisturizing Sanitizer & Lip Moisturizer SPF15 Carabiner Kit
34110 | Kneado Handheld Massage Gun
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WE04WB | Cuddle Comfort Weighted Blanket
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Impact Goods Uniform Add ons Survival Gifts of Joy
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GP418PP | Regen Eco Planting Pot
LBK01KP | Pucker Pack: Mini Kraft Lip Moisturizer 3 Pack
BB458BG | M&M'S® Plain: Taster Packet
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92015 | Pen Perch Deluxe Magnetic Notebook Pen Holder
701272 | Clipklamp Magnetic Phone Holder
96110 | Pontunez Floating Wireless Speaker
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POST PRODUCT BUSINESS REVIEW: Now that you’ve seen what’s possible, go back to those 3 customers. What did I show you today that you’re not talking about with them? Add it to your gap list. You’re going to hear no sometimes. That’s fine. You’re also going to hear yes. The reality? If you don’t bring it up, you’re leaving money on the table. YOUR RE-ENGAGEMENT LINE: Pick one customer. Pick one gap. Say this: “I thought about you today. We’re not partnered in [category]. Does it make sense to explore that? Is that an opportunity for us?” Simple. Direct. Professional. TTYL. 36
YOU MADE IT! NOW GO BACK TO THOSE TWO CLIENTS. Remember the names you wrote down? Re-engage them TODAY. Not next week. Not “when things slow down”. Not when you feel ready. TODAY. FILL THE GAPS. Don’t just say: “Just checking in.” Say: “I was thinking about our relationship and noticed we haven’t touched [CATEGORY]. Is that an opportunity for us to expore?" Lead the conversation.
xo,
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THAT’S IT.
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IF YOU DON’T BRING IT UP, SOMEONE ELSE WILL. YOU JUST SAW WHAT “BETTER” LOOKS LIKE. NOW GO HAVE THE CONVERSATIONS YOU’VE BEEN AVOIDING.
RE-ENGAGE. CROSS-SELL. UPSELL. GROW.
2026 DOESN’T REWARD PASSIVE REPS.
FSM@HPGBRANDS.COM HPGBRANDS.COM/FSM
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