CONTENTS
3
Reunion Promo and New Franchisee Referral
4
Plans for Growth and Profitability
8
Challenge to Identify One Key Convention Takeaway ProTradeNet® Update: Making Dollars and Sense
4
10 12 13 14 18 20 22 24 26 28
Plans for Growth & Profitability By: Shelley Blaszak
FAC in Focus
It’s a Great Time to be Part of Dwyer Group®
National Marketing Strategy
New Umbrella Brand Welcomes Customers to the Neighborhood
Leading With Values Life’s Defining Moments
Workshop Recaps and Resources 2017 Convention Highlights 2017 Convention Award Winners
CONTRIBUTIONS:
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DWYER GROUP, INC. Mike Bidwell, President, CEO Dina-Dwyer Owens, Co-Chair Mary Kennedy Thompson, Chief Operating Officer Lisa Zoellner, Chief Strategic Marketing Officer MR. HANDYMAN, LLC.
National Marketing Strategy By: Shelley Blaszak
J.B. Sassano, President Joel Welsh, Vice President Rob Carpenter, FAC, Co-Chair
PROTRADENET LLC Kathleen Seaman, Communications Specialist PRODUCTION Michael McCullough , Creative Manager Joshua Tynes, Graphic Designer Shelley Blaszak , Senior Communications Manager
LinkedIn.com/Company/MrHandyman YouTube.com/User/MrHandyman Facebook.com/MrHandyman
Twitter.com/MrHandymanTips MrHandyman.com/blog MrHandyman.com/blog/feed/rss/
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New Umbrella Brand Welcomes Customers to the Neighborhood By: Lisa Zoellner
Send Tools of the Trade ideas to Shelley.Blaszak@DwyerGroup.com
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