APPROVED SUB-BRANDS
UNIVERSITY SUB-BRANDS It is the policy of Embry-Riddle Aeronautical University to invest in a single visual identity, rather than maintain multiple marks that may interfere with the university’s brand perception. To strengthen the university’s visual identity, a central aspect of our brand, the creation of additional marks is restricted. The university has discontinued the use of unique visual identities (logos) for departments, offices, centers, institutes, programs, academic units, labs and organizations. With the goal of creating a cohesive, consistent and unified visual identity system; Embry-Riddle Aeronautical University must always be the primary branded entity in all marketing communications.
All sub-brands must be created and approved by Creative Strategy and Brand Management and adhere to brand guidelines and policy.
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