BRANDED APPAREL
BRANDED APPAREL Trademark licensing creates cooperative working relationships between Embry-Riddle, the manufacturers of approved and authorized products, and the retail community. It ensures that all merchandise bearing the university’s marks promotes and protects the image of the university while fulfilling the needs of consumers. As a part of this initiative, we have signed an agreement with Affinity Licensing to handle the licensing of our university marks for all campuses.
BRANDED BUSINESS APPAREL
Apparel is clothing that makes the individual easily identifiable as a university employee who is serving in an official capacity. Branded business apparel is available as a polo shirt or button down (Oxford) for formal occasions. The branded attire policy is enforced by University Trademark Licensing and must adhere to the branded attire policy, including shirt colors and imprint locations.
APPLICATION
s Branded business apparel embroidery/imprint is limited to two locations — additional locations require approval from a senior CLT member.
s Only the specified imprint colors may be used for branded business attire.
s No deviations in the branded business apparel format may be used without written permission from Creative Strategy and Brand Management.
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