Brand Guide

COLOR PALETTE

COLOR ENRICHES OUR BRAND Color is as significant to a graphic identity system as images, symbols and marks. The official Embry-Riddle colors are Unrivaled Blue and Sunrise Yellow. Precise color matching can be difficult depending on the medium, art or effects being used. Creative Strategy and Brand Management recommends the following colors for their proven versatility and consistency across multiple mediums. s By having a restricted palette of core colors we can increase our brand awareness and build stronger brand recognition. s Embry-Riddle’s core color palette is made up of Unrivaled Blue and Sunrise Yellow and should be the dominant colors used in marketing and communications.

s Our primary palette is complemented by a concise group of secondary accent colors.

Made with FlippingBook - professional solution for displaying marketing and sales documents online