PowerPoint Presentation

Advanced Case Study: Pricing & Promotion

Ability to understand, develop, and implement pricing and promotion initiatives that support the brand pricing strategy Advanced Level

What insights & strategies can you provide from this data and what pricing, or promotional strategies can you do to help these items/categories? Click here for the case study worksheet.

Total Movement This Year lift over Movement Last Year

Total Sales This Year percent change over Sales Last Year

Total Movement This Year

Total Movement Last Year

Total Sales This YearTotal Sales Last Year

Please populate metric(s) in gray

Movement This Year lift over Movement Last Year

Sales This Year percentage change over Sales Last Year

Item Number

Description

UPC

Movement This Year Movement Last Year

Sales This Year

Sales Last Year

300162

DOMINO BRNLTD LGT BRN

00049200058680

132

119

$123.75

$124.45

300291 300220 300195 300213

DOMINO BRWN CANE SGR STX DOMINO CONFEC POLY BAG DOMINO CONFECTNRS SUGAR DOMINO DARK BROWN SUGAR

00049200049200 00049200051750 00049200051000 00049200056000

813

801

$969.85

$935.21

8,519 7,066 5,727

7365 6579 4828

$14,275.17 $9,122.88 $9,122.88

$14,912.45 $7,041.06 $7,041.06

300301 300214

DOMINO DEMERARA CANE SGR DOMINO DK BROWN POLY BAG

00049200049010 00049200057910

540

532

$1,250.34 $14,275.17

$1,213.45 $14,912.45

8,980

10433

300282 300255 300229 300210 300215 300293 300299 300276

DOMINO GRAN CANE SGR STX DOMINO GRAN SUGAR POUR DOMINO HOSTESS TABLETS DOMINO LIGHT BROWN SUGAR DOMINO LT BROWN POLY BAG DOMINO ORGANIC SUGAR PCH DOMINO PUR CANE SUGAR CN DOMINO PURE CANE SUGAR

00049200049100 00049200043500 00049200040150 00049200056750 00049200057800 00049200049000 00049200045700 00049200046250

963

1125 6957 1373 9024

$969.85

$804.56

7,093 1,347 7,816 9,003 1,242 7,150 5,826

$14,275.17 $2,306.85 $9,122.88 $14,275.17 $3,644.95 $18,095.94 $18,095.94

$13,102.57 $2,128.38 $7,041.06 $14,912.45 $3,315.52 $22,853.42 $22,634.52

10359

1394 8203 6247

300224

DOMINO SUGAR PACKET 100C

00049200040910

923

982

$2,135.27

$2,096.78

300101

DOMINO SUGCINN SHKR TOP

00049200061560

449

434

$562.44

$518.70

300281

DOMINO SUPERFINE SUGAR

00049200048410

260

311

$387.81

$346.05

85

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