Foundation Case Study: Strategic Business Planning
Ability to develop, and implement comprehensive Category Leadership Solutions, including facilitating tactics and plans that deliver the Great Local Brands strategy
Foundation Level:
Follows basic planning process to meet business needs
Objective: Your goal is to develop a business plan (leveraging DRIVER) to grow sustainable volume and customer satisfaction in your category.
Ensure the plan has the following:
1. Aligns with brand strategy, goals and guardrails. 2. Takes into account the competitive market. 3. Has clear business goals and objectives
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