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STUDENT & ALUMNI PEER REVIEWED JOURNAL ABSTRACTS

Ashouri, N., Cuconato, G., Ehasz, S. F., Moreno, F. J., Perkins, B. G., Alley, L., ... & Smith, S. G. (2025)

Clark, L. A., Clark, W. R., Raffo, D. M., & Williams Jr, R. I. (2025)

Clark, W. R., Clark, L. A., Williams, R. I., & Raffo, D. M. (2025)

Clark, W.R., Manley, S.C., & Jr, R. I. W. (2025)

International Journal of Technology Marketing, 19(4), 477-500 SME Digital Marketing Tools Importance and Usage: the Impact on Printing Firm Performance

Management Teaching Review, 10(4), 559-575 Picture Perfect: A Task Interdependence and Communication Experiential Activity for Teams

Scholars are charged with knowledge advancement by conducting relevant research. Academic researchers rely on the peer-review journal system to evaluate the quality and relevancy of their work. Despite its value, the current review system is flawed and sometimes results in fragmented knowledge formation. Some scholars, includ - ing Kouzes and Posner (K&P), publish research in books more accessible to practitioners. The impact of forego - ing the traditional journal publication process on current knowledge is unclear. To explore this question, we used leadership scholarship as a case study and examined how K&P’s leader credibility conceptualization, primarily shared in practitioner-focused books, was integrated into peer-review literature knowledge. More specifically, we compared K&P’s definition with the conceptual definition which emerged from a comprehensive review of leader credibility definitions contained in peer-reviewed litera - ture. We discuss the advantages of different pathways to relevancy and identify ways to achieve better collective knowledge by using these different pathways. Journal of Management Inquiry, 34(1), 103-120 Balancing Relevancy and Rigot: Exploring the Impact of Scholarly Books on Knowledge Formation in Business Research

Using a Systematic Literature Review to Clarify Ambiguous Construct Definitions: Identifying a Leader Credibility Definitional Model

Management Review Quarterly, 75(1), 183-217

Effective communication in interdependent group tasks plays a pivotal role in organizational effectiveness, especially in today’s dynamic and global workplace. As the modern workplace evolves toward more remote work en - vironments and dynamic work teams, the ability to adapt communication strategies across various job designs and work settings becomes increasingly crucial. In this arti - cle, we present an experiential learning activity designed for management education that delves into the impact of task design on communication. Drawing from theories of team interdependence, this immersive experience enables students to identify the essential facets of communica - tion and their relationship with various types of task interdependence. It equips them with valuable skills and communication strategies that are vital for various types of teamwork across different types of settings. Suitable for a wide range of educational settings, this experiential activi - ty serves as a valuable resource for management educators.

Consistent construct definitions are critical for growing re - search knowledge. Unfortunately, the demands for unique publications often lead us, as researchers, to create defini - tions reflecting our unique perspectives. A lack of defini - tion clarity and consistency makes research replication and theory development more difficult. For instance, while the phrase “leader credibility” is commonly used in business research, we found no consistent or commonly used defini - tion in the literature. This is ironic given leader credibility research is extensive and appears in many academic fields. To address this issue, we applied a literature review to clar - ify the “leader credibility” definition. Through a systematic literature review of 296 potential articles and subsequent coding of definitions from 88 relevant articles, we devel - oped and validated a leader credibility definitional model through a six-step process. We present this detailed pro - cess including the use of a thorough literature review and inter-judge coding to consolidate a leader credibility defi - nition. Furthermore, we offer our process as a method for researchers to clarify other constructs lacking consistently stated definitions across significant bodies of research. As a result, we define leader credibility as “the perception of a leader’s competence and character.”

Digital marketing has become more prevalent over the last 15 years. However, for SMEs, research often only ex - amines the usage of digital versus traditional marketing techniques. We investigate the importance of digital mar - keting and its adoption in influencing SME firm perfor - mance in the USA printing industry. Our results show that many SMEs are not heavy users of digital marketing tools, but the value they place and their use impact firm perfor - mance. We found that digital marketing usage completely mediates the relationship between the perceived impor - tance of the tools and firm performance. Additionally, post hoc analysis shows that high-performing printing indus - try SMEs place greater importance on and are more likely to use LinkedIn, Facebook, Instagram, and online videos than low-performing SMEs. We employed PLS-SEM and post hoc mean comparisons of high-performing versus low-performing firms to examine these relationships.

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