FMN | January 30th, 2023

Esko Launches Mox For Growing Brands

Industry Events

Esko has launched a new software product to help growing brands and small businesses bring quality products to market in a consistent, fast and sustain- able way, according to the company. Mox is the new cloud-based tool that has been specifically developed to help small-to-medium sized consumer brands meet the challenges of to- day’s omnichannel market, to work more efficiently, and to deliver right-first-time packaging and mar- keting content on time. “Combining project management with digital proofing and DAM in one simple solution enables small teams and growing businesses to increase their speed and simplify their go-to-market pro- cesses,” said Adrian Fernandez, General Manager of Mox. Mox is said to deliver a host of benefits to businesses, including: • Collaboration - Bring internal and external con- tributors together with the right information to cre- ate and review before product launch • Review & Approve - Get feedback in real-time,

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make revisions, and obtain approval before content distribution, with automated notifications • Workflow Templates - Configure and build stan- dardized templates to use consistently every time • Track & Audit - Fully understand your content process, including when, how, and who approved it • Advanced Proofing Capabilities – View content for proofing with deep zoom, visual comparisons, ink type and density, and font usage for most pop- ular file formats • Digital Asset Management – Tag and organize content, leveraging metadata with 100 GB of stor- age per user • Permissions & Roles - Manage who has access to projects and assets, including fast external sharing

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Flexo Market News January 30, 2023 13

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