INDUSTRY VIEWS
INTEGRATING TECHNOLOGY INNOVATION TO CREATE EXCEPTIONAL CUSTOMER EXPERIENCES
In the UK, swimming pools sit at the heart of communities as welcoming spaces. Accessible to everyone, they cultivate physical, mental and social health benefits for the population. Yet it’s important to keep the pool experience modern and relevant, embracing technology to enable effective communication, enhance safety, drive engagement and grow revenue. Current technological trends include a move towards virtual poolside content: interactive games, virtual aqua fitness, unique educational content. Screens can be used to facilitate this transformation and enhance the pool experience, but this is not without its challenges. Swimming halls make achieving an excellent acoustic environment difficult; the humidity, heat and corrosive, chlorinated environment make selecting appropriately-rated equipment and installation materials a base requirement. These challenges can be overcome by working with Hutchi, as we carefully consider the unique challenges of pool environments to integrate suitable, cutting-edge technology. Our advanced audiovisual technology and installation materials are IP-rated chlorine-resistant, for example, and withstand heat and humidity as standard. A large-format, high-brightness, harsh environment-rated LED video wall is an excellent tool for offering virtual aqua fitness classes. Moreover, when not being used to deliver classes or information about swimming galas, for example, operators can convert the screen into a valuable revenue stream by selling prime advertising space. Meanwhile, access control systems are more than just ticket barriers. They are integral to creating an efficient swimming pool experience and ensuring optimal operations. They play a crucial role in safety and capacity management. Integrating smart technology can provide operators with valuable data analytics on attendance, occupancy and usage, allowing them to take meaningful actions to improve operations and increase revenue. In short, technology is key to creating the exceptional poolside customer experiences that will drive revenue and ensure pools remain vital community hubs. But that technology must be fit-for-purpose: designed, installed and maintained by a specialist who can overcome the numerous challenges of a swimming pool environment. We are here to help.
Technology is key to creating the
Technology for people
exceptional poolside customer experiences that will drive revenue and ensure
pools remain vital community hubs. MARK HUTCHISON Director, Hutchi by Hutchison Technologies
AUDIO VISUAL LIGHTING ACCESS CONTROL
At Hutchi, we revolutionise swimming pool experiences with cutting-edge technology. Our state-of-the-art audiovisual systems, virtual classes and tailored design solutions create exceptional customer experiences.
NETWORKING AUTOMATION WORKSPACE TECHNOLOGIES DESIGN CONSULTANCY SERVICE & MAINTENANCE
Talk to us today.
HUTCHI.TECH
+44 (0)333 2407369
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STATE OF THE UK FITNESS INDUSTRY REPORT 2023 STATE OF THE UK SWIMMING INDUSTRY REPORT 2024
STATE OF THE UK FITNESS INDUSTRY REPORT 2023
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STATE OF THE UK SWIMMING INDUSTRY REPORT 2024
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