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Tips for Holiday Banner Success
Studies show that 50% of in-store shoppers are compelled to visit your store or make a purchase based upon your signs. At DPI Printing & Signs, we know how valuable this holiday shopping season is for your business. Our experts can help you create meaningful, powerful banners that will make you stand out this Christmas season. Make It Work for You
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by the fire at night. This would serve as the dowry for the family’s three daughters to help them avoid being forced into slavery. Because of this, children across the U.S. and other countries that actively celebrate Christmas leave their shoes on their doorsteps on Dec. 6 in the hopes that Saint Nicholas will fill them with goodies and toys. Historians also believe the gold coin story manifested the tradition of hanging stockings on our mantles too! Regardless of what truly happened, Saint Nicholas’ story has inspired many of the theories about Santa Claus and his jolly pursuits of generosity. A WHOLE LOTTA POWER We all know people who take Christmas decor to the next level, but Universal Studios Japan is on a whole different level. Since 2011, the theme park has beaten the world record — including the one it’s held for the better part of a decade — for the most lights on an artificial Christmas tree. In 2018, Universal Studios Japan beat its 2017 record by 10,000 lights, boasting 580,000 lights on one tree. If the past eight years have been any indication, we cannot wait to see what they come up with for 2019. Regardless of how you choose to spend the holidays, have a merry Christmas and a wonderful New Year. Happy holidays from all of us at Digital Print Ink.
Banners should be appealing but keep your message short. Start with what kind of banner you need. Do you want to push people into your store with a feather flag that entices drivers and shoppers? Maybe you need a retractable banner for tradeshows or pop-up shops. You may need a ceiling banner to keep shoppers interested and notified of specials and deals. Regardless, DPI Printing & Signs can collaborate with your team to develop the right banner type and style for success. ( Note: The average business is seen about 50–60 times by people who live nearby. A feather flag or outdoor banner could draw in many walk-in sales, 85% of which will come from those neighbors.) Look Just Right One of the main objectives we consider when creating a banner is designing something that is going to pull in audiences. In addition, seasonal print banners change up the look of your general advertising, and they make your sales stand out beyond the average promotional banner. Business Stand Out You may have a lot that you want to tell your customers, but your banners are not the way to do that! Look to other forms of print advertising to detail the nitty-gritty of your promotions or sales. By contrast, use your banners to highlight the main point that is going to drive your sales. You don’t have to list out every detail of the sale on your banner; you just need the information that makes you the obvious choice. Let our experts help you create stunning holiday and general-seasonal banners. Call 417.881.5309 to get started today, and learn more print expertise on our blog at DPIPrintingBlog.com or by emailing info@digitalprintink.net.
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