MISSION, VISION, VALUES | 11
Mission
Vision Keele will be a leading campus-based university that stands out due to our unique community, our world-leading research and our broad-based education that produces graduates who have a genuine positive impact across the globe. Our research will be transformational in Higher Education and across society more broadly, and we will be internationally recognised for our professionalism, collegiality and environmental sustainability.
Values Observing Keele’s founding ethos of ‘the pursuit of truth in the company of friends’, the University is committed to: • the transformative capacity of education for individuals, communities and society; • equality of educational opportunity; • advancing knowledge through independent research and academic enquiry; • environmental sustainability for the sake of future generations; • delivering exceptional service and experience in all its activities; • valuing the rights, responsibilities, dignity, health and wellbeing of individuals through its commitment to equality and diversity; • valuing probity and integrity in all its activities; • exemplifying the highest standards
Keele University is committed to making a difference in society by providing innovative, high-quality education for students from all backgrounds and by undertaking world-leading research that transforms understanding
and brings benefit to society, communities and individuals.
of leadership and governance in the Higher Education sector.
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