MARKETING PROJECT REQUESTS The following information covers key aspects of a project request, including details about the scope, objectives, and approval process. This information, in its entirety, is required to be provided when sbumitting a project request.
Sample Project Request Form
Date of Request: Request From: Name and Department Contact Person: Project Title: Project Description: Overview: Briefly describe the project and the outcome it is expected to achieve. Objective: Briefly describe what the primary goal of the project is. Examples: Increase awareness, drive engagement, generate leads, promote services, etc. Target Audience: Define the target audience the project is being produced for. Be as specific as possible about demographics, interests, or any relevant details. Materials: Deliverables: What materials or content will be needed to be produced? Examples: Brochures, flyers, social media posts, website updates, videos, etc. Content Required: Does new content need to be created, or will existing content be used? Include details about copywriting, images, videos, etc.
Design Specs: Are there specific design elements, branding guidelines, or templates that need to be followed? Relevant Links/References: Are there any examples, previous work, or references that should be considered? If so, please provide the appropriate information, samples and/or links Budget: Is there a budget allocated for this project? Include details if applicable. Deadline: When does the project need to be completed? Include any key milestones or phased deadlines. NOTE : Many projects, especially direct mail, require a minimum of four weeks lead time. Approval By: Who needs to approve the project before it moves forward? List any stakeholders who will be involved. Notes/Requests: Describe any other details or considerations
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