New Listing Presentation

Pricing Your Property to Maximize Buyer Activity Timing of Buyer Activity

Peak Activity

A property receives the most traffic within the

first few weeks of hitting the market.

It is important to get the price right in order to gain the attention of interested buyers and maximize your home's position in the market.

0

1

2

3

4

5

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7

Number of Weeks

Attracting Buyers Using Competitive Pricing

Percentage Over Market Value

Percentage of Buyers

15% 20%

10%

30%

Using competitive analysis, market research, and Compass’ suite of AI-powered tools, we recommend a price

5%

50%

0%

95%

for your property to generate the most

activity and offers early on before buyers move on to newer listings.

If the asking price is too high, then the property appeals to fewer buyers.

Graphics are for informational purposes only. Compass does not guarantee or warrant similar results.

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