Cracking the behavior code

Fractal experience brings together Design and Behaviour Science to solve AI, Analytics and Data problems through a unique understanding of the user – the context, beliefs, and mental models that affect the decision-making process.

What do we bring to the table?

A uniquely skilled team with diverse backgrounds that can handle challenges in various services our solutions are created to work across a host of problems in the organization, while deepening engagement with the relevant users.

User Experience & Interface Design

Business Strategy

Design Systems

Behaviour Science

Information Design

Service Design

Innovate, create or solve a problem through us, or reach out to us about this paper.

Sandhya Iyer Sandhya.iyer@fractal.ai

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