Message from the President
Table of Contents
A strong and consistent brand identity is crucial to Missouri Valley College’s public image and reputation. The purpose of this guide is to provide standards that help you support a consistent and cohesive brand identity. The persistent use and thoughtful application of these guidelines on all forms of official communication reinforces awareness of MVC and strengthens our strategic messaging. MVC offices and departments produce a wide range of materials; letters, emails, newsletters, apparel, etc. The college as a whole benefits when we all use consistent design and editorial standards. Individual offices and departments also benefit from a strong association with the college’s identity.
The MVC Identity Implementation Basic Guidelines
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Colors Logos
Collegiate Logo Wordmark Logo Athletic Logo Creation of New Logos
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The Office of Marketing and Public Relations can answer any questions you may have and help you with the application of these standards.
Typography
MVC Writing Style College Stationery
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Thank you for sharing and supporting this vision.
Letterhead Business Cards Email Signature
Sincerely,
Social Media
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Design Request Publicity Request
Bonnie Humphrey, president
Questions? Please direct MVC branding questions to the Office of Marketing and Public Relations: 660-831-4177
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